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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium -- Ignore unavailable to you. Want to Upgrade?

To: Smart_Money who wrote (93413)	4/5/2000 3:30:00 PM
From: puborectalis	Respond to of 108040

FFIV announcement.....F5 Networks and Dell Sign OEM Agreement F5's BIG-IP for Intelligent Load-balancing and High Availability Software to Ship On New Dell PowerApp Appliance Servers SEATTLE--(BUSINESS WIRE)--April 5, 2000--F5 Networks, Inc., (Nasdaq:FFIV - news) the leading provider of Internet traffic and content management (iTCM) products, announced today an OEM license agreement that gives Dell access to all of F5's iTCM products. Immediately, the two companies will begin work to bring F5's award-winning high availability and intelligent load-balancing software, BIG-IP©, to market on a Dell PowerApp appliance server. This appliance server product will be targeted for service providers, dot-coms, and brick-to-click businesses, and other organizations building out their Internet infrastructure. ``Our PowerApp product strategy focuses on applications located at the edge of the Internet infrastructure,' said Michael Lambert, senior vice president, Dell Enterprise Systems Group. ``Traffic management is one of those critical applications and cementing a partnership with the market leader, F5 Networks, is a big win for Dell and our customers. We've found that service providers and dot-coms want integrated, turnkey systems that are easy to install, simple to manage, and offer outstanding value. Integrating F5's BIG-IP software on our PowerApp appliance servers will give customers a turnkey system that can day and night, without a stop, distribute traffic for the most mission-critical e-commerce systems.' The Dell-branded traffic management solution targets enterprises and service providers that are looking for a turnkey platform; one that offers a single vendor solution for a tightly integrated, high-performance, flexible e-Business infrastructure. This announcement underscores the universal applicability of F5's technology, which brings a rich feature set that can be easily integrated into the leading server and networking platforms in the market. ``F5 has quickly moved beyond the basics of load balancing to comprehensive Internet traffic and content management,' said Mark Hoover, President of Acuitive, Inc. ``Their strategy has been well aligned with the technical and business dynamics associated with the build out of e-Business infrastructures by service providers, dot-coms, and enterprises. The announcement with Dell bodes well for them to expand their market opportunity and become an even greater force in the industry.' Availability of operations, in addition to fast response time, is critical to delivering the best web experience for customers. F5's BIG-IP product provides high availability and intelligent traffic management for a single Internet site or data center, and offers another level of fault-tolerance by eliminating single points of failure on a network. By intelligently distributing customer requests across a group of servers, BIG-IP helps to ensure that an e-Business' content and applications are always available. ``The seamless integration of F5's high availability and intelligent traffic management software with Dell's PowerApp appliance server platform will bring significant value to the marketplace as customers look to consolidate their network infrastructure to optimize manageability without sacrificing performance,' said Jeff Hussey, Chairman, President and CEO at F5 Networks. ``Our relationship with Dell represents a key milestone in F5's recently announced product strategy roadmap to partner with leading infrastructure providers to work toward the goal of becoming the definitive standard for Internet traffic and content management.'