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To: Victor Lazlo who wrote (99199)	4/5/2000 11:56:00 PM
From: KeepItSimple	Respond to of 164684

Funny how you pick the one sentence out of that entire article that is _slightly_ ambiguous, rather than picking through the rest of the text which slams rambus entirely! Looks like Rambus is trying to get out of the memory market altogether now- they're focusing on selling their "ram serial bus" technology. Hahaha. Reminds me of Bezos switching business plans repeatedly after each one fails to generate a profit, in order to keep the dream alive. :) ----------------------------------------------- While the strategy may seem a novel one for Rambus, executives noted that a 1997 prospectus describes the Mountain View, Calif., company as marketing a high-speed, chip-to-chip interface technology. ?Nowhere does that mention memory,? said Rambus president David Mooring in a press conference late Tuesday. The strategy also offers Rambus a convenient escape route, given the lukewarm reception the company has enjoyed in the PC market to date. DRAM manufacturers have complained about high price premiums relative to the competing SDRAM and double-data-rate DRAM standards. Partner Intel Corp. has had repeated difficulties manufacturing Rambus-enabled PC core-logic chipsets, and Intel's forthcoming Timna integrated processor uses an SDRAM interface instead of the Direct RDRAM interface that was originally expected.