To: Dave Swanson who wrote (12109 ) 4/10/2000 1:02:00 PM From: Walter Morton Respond to of 18366
Music Week - 8th April 2000 - E-Distribution -------------------------------------------------------------------------------- Mode International [http://www.mode.net] has spent the past few months [years would be closer to the truth and the web site is still useless]developing a complete digital content management and DRM model, waving the European flag in a market dominated by powerful US players. Mode managing director Iain Clark describes his system as having been designed as a complete proprietary application. It is based on Broadvision personalisation technology, Sun servers and Oracle databases to deal with the complete supply chain, rather than addressing segments or reselling outside technology. Interestingly, the Mode model has been designed to deal with Lucent Technologies' ePak audio Codec, rather than the popular established MP3. "Our view is that ePak is superior to anything else on the market right now," says Clark, although he claims the system, will ultimately support whichever of the available formats becomes an industry standard. Mode has offices in London and Oslo and hopes to announce a series of major deals over the next month. Clark is confident a system based on the experience of the complexities of distribution in the European market will have no problems securing market share, despite the fact that Mode is a relative latecomer. "We have had quite a lot of interest from US content owners who see access to Mode as access to the European market," he says. "As the majors gradually began to wake up to the MP3 wave last year, the initial reaction was to make all decisions in the US. We now sense an increasing awareness of the need for local technology solutions to meet the different needs of local repertoire." Source: mode.net