To: johnd who wrote (41540 ) 4/7/2000 2:21:00 PM From: johnd Read Replies (1) | Respond to of 74651
Nielsen//NetRatings: WindowsMedia Traffic Jumps NEW YORK (Reuters) - Microsoft Corp.'s (NasdaqNM:MSFT - news) WindowsMedia.com (http://www.windowsmedia.com) experienced a 208 percent jump in traffic among at-work Internet users during the week ending April 2 after releasing its new Windows Media Player 7 multimedia player, according to Nielsen//NetRatings numbers. WindowsMedia.com grew from approximately 249,000 unique visitors the week ending March 26 to more than 767,00 unique visitors this week, Nielsen//NetRatings said. Most Popular Sites Among Females and Males NEW YORK, April 7 (Reuters) - The top site for female surfers at home for the week ending April 2 was lancome.com , the Lancome Web site selling fragrance and skin care products, according to Nielsen//NetRatings. Of the 143,000 unique visitors to the site, 92.4 percent were female. For female surfers at work, the top site was ltdcommodities.com , an online shopping catalog. Women accounted for 92.4 percent of the 233,000 unique visitors to the site. Speak your mind Discuss this story with other people. [Start a Conversation] (Requires Yahoo! Messenger) The top site for male surfers at home was pricewatch.com , a price search engine for computer components. Of the 213,000 unique visitors to the site, 89.6 percent were male. The top site for male surfers at work was theonion.com , a satirical weekly newspaper. Men accounted for 95.9 percent of the 227,000 unique visitors to the site. Shopping at the Internet Mall NEW YORK, April 7 (Reuters) - Internet shopping malls and comparison sites help users find products or stores and compare product offerings for the best buys. Among the top online malls and comparison sites for at-home users in February were: shopnow.com , with 812,000 unique visitors, spree.com (755,000 unique visitors), bottomdollar.com (551,000 unique visitors) and imall.com (273,000 unique visitors), according to Nielsen//NetRatings. Nielsen//NetRatings measures and reports Internet audience behavior based on data collected from 43,000 home users and 8,000 at work users in the United States. E-mail this story | Printer-friendly f