To: MikeM54321 who wrote (6805 ) 4/11/2000 3:32:00 PM From: MikeM54321 Read Replies (1) | Respond to of 12823
Re: Analog to Digital TV- MSO vs Broadcasters vs TV Makers"The U.S. television industry faces legal and technical obstacles in the switch to digital signals, causing some station owners to question the viability of a 2002 deadline to get on the air....So far, only 122 of 1,600 stations broadcast digital signals." Thread- Just a little follow-up to my ADCT post. It's a lot more complicated than I thought. It involves a three-way brawl, each with significant interest in the outcome. Apparently there is a FCC mandated deadline and it's pretty obvious the deadline will have to be altered. But still, the FCC appears to be the biggest driver in the upgrade to digital TV. Also notice the reference to bandwidth. Once the TV broadcast signal is digitized, then that allows the cable operator to offer up more Interactive data services. Something I would think they would be very interested in. Sounds like the FCC is going to have to make some tough decisions soon about digital TV. Something I'm going to attempt to keep a closer eye on since it has a direct effect on Last Mile infrastructure. -MikeM(From Florida) PS Here's another story on this same subject:quote.bloomberg.com *********************TV Stations Link Digital Success With Cable Access By Heather Fleming Phillips Las Vegas, April 11-- The U.S. television industry faces legal and technical obstacles in the switch to digital signals, causing some station owners to question the viability of a 2002 deadline to get on the air. TV stations have invested millions of dollars in cameras, antennas and other equipment to produce and transmit digital signals after a half-century of analog broadcasts. So far, only 122 of 1,600 stations broadcast digital signals. By using digital technology, TV stations convert images into computer files that allow for crystal-clear pictures compared with today's analog signals. A single digital TV channel takes up less radio spectrum than analog, giving stations a chance to transmit other interactive services that can be sold to viewers. Stations fear that once signals are available, few viewers will see them since cable TV systems serving about 70 percent of all households are refusing to carry the channels. Stations want U.S. regulators to force cable to carry the digital signals. ``Without cable 'must carry,' the digital transition just doesn't happen,' said Paul Karpowicz, vice president of LIN Television Corp., at the National Association of Broadcasters convention in Las Vegas. "There's going to be a train wreck this fall when smaller stations say it doesn't make economic sense for me to move forward when I don't know if I can reach an audience," National Association of Broadcasters President Edward O. Fritts told reporters during the conference. Regulation Deferred Yet, the Federal Communications Commission doesn't appear poised to act soon. Chairman William Kennard said in a speech at the convention that he wants broadcasters' digital TV, or DTV, business plans to take shape before any regulation is imposed. "I get very, very frustrated when people come to me and they say the success of digital television lies in government developing the business, by micromanaging the transition,' Kennard said. "Delay is not an option."' Another problem is that only 24,631 of 143,218 digital sets sold through the end of last year can receive digital pictures over the air. And sets aren't selling because of the high price -- about $2,500 -- and lack of digital programming on the air. Even stations transmitting digital signals offer few programs in the high-definition format that provide the sharpest and clearest picture, which set manufacturers say will drive sales. Stations are reluctant to invest in digital programming if the audience is small, and consumers don't want to buy sets if few programs are available to watch. Digital-Cable Feud "We can expect receivers to remain a small percentage of overall DTV sales until consumers have access to regular, high-quality, DTV programming," said Todd Thibodeaux, vice president of market research for the Consumer Electronics Association. Stations want the FCC to set standards on digital TV sets, so that cable subscribers will see a signal equal in quality to the over-the-air transmission. ``We believe the FCC is thwarting the transition to digital instead of assisting it' by failing to order cable to carry digital signals and setting standards, Fritts said. ``We can not run a robust digital TV transition by market forces alone,' said Lynn Claudy, senior vice president of science and technology at the National Association of Broadcasters. Set makers also say a dispute over technical standards to transmit digital TV signals threatens to halt or significantly slow the transition. The Consumer Electronics Association estimates that if efforts to change the current standard succeed, only about 15 percent of consumers will buy sets by 2006, the government's target date for completing the transition.