To: Jane4IceCream who wrote (95930 ) 4/13/2000 7:26:00 AM From: Mike E. Respond to of 108040
Thursday April 13, 7:03 am Eastern Time Company Press ReleaseAmeritrade Couples Record Growth with One of the Highest Operating Margins in the Online Brokerage Industry Reports strong profitability of $3.2 million or $0.02 EPS in second quarter and 167% growth in revenues OMAHA, Neb.--(BUSINESS WIRE)--April 13, 2000-- Ameritrade Holding Corporation (Nasdaq: AMTD - news), a leading online discount broker, today reported record growth and strong profitability for the second fiscal quarter ended March 31, 2000, confirming its ``focused and deep' strategy as the industry benchmark for operating efficiency and excellence in the online investing sector. The Company reported: -- Net income of $3.2 million or $0.02 EPS -- 53% operating margin excluding advertising and Ameritrade's investment in OnMoney -- 167% increase in net revenues to a record $170.3 million as compared to $63.7 million in the comparable quarter last year Ameritrade effectively leveraged a highly successful brand strategy in the second quarter evidenced by: -- 319,000 new accounts opened during the second quarter, reflecting growth of 47% in the last 90 days -- More new customers added in the second quarter than in all of fiscal 1999 This growth together with a sharp increase in advertising efficiencies was the driver of a 61% decrease in Ameritrade's cost per new account, from $438 the previous quarter to $172 during the second quarter of 2000. The increase in quality of Ameritrade's accounts is represented by growth in trading activity and assets in customer accounts. The Company reported: -- 186% growth in trading activity in the second quarter, averaging 149,000 trades per day compared to 52,000 trades per day in the same quarter last year. -- 99% increase in assets in customer accounts to $38.9 billion from $19.5 billion in the same quarter last year. This represents an average account size of $39,000. Assets in customer accounts were $31.6 billion at the end of the first fiscal quarter ended December 31, 1999. ``Our financial results this quarter are a clear indication that investors do believe in themselves and that our `focused and deep' strategy is setting the standard for the industry,' said Tom Lewis, co-chief executive officer of Ameritrade Holding Corporation. ``The key to this strategy is tightly focusing all of our advertising, technology and customer relationship resources on serving the self-directed online investor. ``Ameritrade is poised for continued rapid expansion. We believe that focusing on providing the best technology, the best service, the best value with one of the best operating margins in the industry will allow us to continue seizing market share,' added Lewis. Full story & Source: biz.yahoo.com