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To: Sam Citron who wrote (101673)	4/19/2000 12:35:00 PM
From: H James Morris	Read Replies (1) \| Respond to of 164685

Sam, Need I saw more? It takes time before the final story unfolds. >WASHINGTON, April 18 (Reuters) - WebSideStory Inc., whose technology is used by Hewlett-Packard and Lucent Technologies to track visitors to Web sites in order to gauge customer patterns, filed on Tuesday for an initial public offering. The San Diego-based application service provider is looking to raise $57.5 million from the IPO, which is being underwritten by Robertson Stephens, U.S. Bancorp Piper Jaffray and William Blair. The company, which has applied for a Nasdaq listing under the symbol "WSSI," plans to use the net proceeds to redeem preferred stock, for working capital and general corporate purposes, according to a Securities and Exchange Commission filing. The preliminary SEC prospectus did not disclose how many common shares are being offered to the public, the price range and other details, which are all expected in future filings. WebSideStory said businesses use its services "to analyze anonymously Internet users' online activity, behavior and purchasing patterns, in order to gain valuable, timely insights and respond quickly to customer preferences." For example Lucent, the big telecommunications equipment maker, built a new Web site for its business partners and needed Web site analysis technology that could be implemented immediately with little to no drain on Lucent's resources. It chose WebSideStory's HitBox Enterprise because it could begin collecting data within a couple of days. "This allowed Lucent to focus its internal resources on the mission critical aspects of its Web site, be more responsive to its channel partners and drive more sales through its channels," said WebSideStory. The company, whose customers also include financial services company Conseco Inc., said its technology was currently used to monitor more than 150,000 Web sites and 100 million page views a day, all the while ensuring user privacy. The market for Internet user measurement services is highly competitive, said WebSideStory, whose competitors include WebTrends Corp. <WEBT.O> and DoubleClick Inc. <DCLK.O>. And the company, which was formed in September 1996, expects the market to heat up even more because there are few barriers to entry, it said.