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To: LBstocks who wrote (71231)	4/26/2000 12:57:00 PM
From: LBstocks	Respond to of 152472

Hansol M.com spearheading efforts to market mobile Internet, develop IMT-2000 service Hansol M.com has more subscribers to its wireless data service than does any other company. It is committed to maintaining its lead, while accelerating its preparation for IMT-2000 service. The mobile carrier, which changed its name from Hansol PCS earlier this year, has adopted e-business as one of its key business areas. Pushing e-business, the company intends to make the best of the know-how it has accumulated as a mobile telecom company that constructed a nationwide infrastructure network for its wireless phone service, which uses the telephone prefix 018. Although Hansol M.com is relatively small in terms of its subscriber base, it was able to generate profits last year due to its cost-effective management system. Encouraged, the company plans to make massive investments in its e-business, which it expects will subsequently turn into huge profits. In July 1997, Hansol M.com was the first in the country to operate a high-speed mobile Internet service using IS-95B successfully on a trial basis. It also was the first in the industry to provide data service wirelessly with its 018 Data Service. This service enables users to access web sites and online services via various hand-carried terminals such as PDAs, HPCs, Internet phones and micro browser phones. As a result, the company has been able to secure more subscribers for its wireless data service than has any other company. In order to offer more various services via mobile handsets, Hansol M.com has established strategic alliances with Microsoft, Yahoo!, and three domestic online communication service providers, namely Chollian, Hitel and Unitel. The e-business areas pursued by Hansol M.com encompass wired and wireless Internet services, messaging services, mobile e-commerce for B2B and B2C transactions, e-cash and others. In addition, the mobile carrier intends to provide support for the venture e-businesses it engages while presenting customized solutions for corporate clients as part of its e-business strategies. By developing mobile Internet services and through aggressive marketing, Hansol M.com seeks to increase its share of its data service from 5 to 15 percent of its total revenue this year. The company is confident of taking the leading position in the uncharted territory of data service and mobile Internet service market. The company said that its advance into the market would place it in an advantageous position to secure a license for IMT-2000 business later this year. "Hansol M.com's wireless content and service solutions will likely be widely accepted when they are combined with IMT-2000," a company official said. IMT-2000 Many in the industry, however, expect Hansol M.com will go for a strategic alliance or merge with others to get a license for IMT-2000. But officials in the mobile carrier see it the other way around. They believe that the company retains all the qualifications and abilities it needs to run the mobile telephone service independently. In fact, they are confident that the company will obtain the license by itself based on several grounds. For instance, countries that have already selected IMT-2000 operators such as Finland gave preferential treatment to existing mobile carriers, according to the Hansol. Italy has announced that it will also give preference to existing mobile service providers when it chooses IMT-2000 operators. Preparing for IMT-2000 service, the company built a consortium composed of 53 companies last February in a move to offer the best quality service. The consortium, the largest strategic tie-up in the industry, is geared toward development of mobile Internet, design and application of network, development of network equipment and communication terminals, Hansol M.com said. Experts say the core parts of the IMT-2000 service are network and information. These require technologies for constructing and operating a communication network, as well as technologies to commercialize content, particularly because mobile Internet constitutes a core part of the next-generation wireless communication service. Hansol M.com said that the participating companies are promising venture firms with a technological edge in their respective fields. It said it would join forces with those companies in such fields as content development, network design and optimization, the development of core parts including transmitter and relay stations, as well as various terminals for multimedia communication. Last year, the company forged ties with Bell Mobility of Canada and Omnitele of Finland, and has been accelerating the development of relevant technologies and service know-how. (BTK) Updated: 04/27/2000 koreaherald.co.kr