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Non-Tech : Krispy Kreme Doughnuts, Inc. (KKD) -- Ignore unavailable to you. Want to Upgrade?

To: Kevin Podsiadlik who wrote (300)	5/7/2000 1:46:00 PM
From: Red Heeler	Read Replies (1) \| Respond to of 1001

Kevin, I agree that gladman does not have the market cornered on annoyance, but as I recall (without looking back at previous posts [which is what got me in trouble with Web Myst]) he did not gloat over shorts suffering until he was provoked by shorts gloating over the suffering of longs. (You gloated first! You gloated second! <G>) My display of fanaticism? I can't apologize for being a big fan of Krispy Kreme. I have some very fond memories which I won't recount here in which a Krispy Kreme store is the setting. I grew up eating Krispy Kremes. I was giddy when I learned that Krispy Kreme was expanding into my area and I would be able to avail myself at will of those little bites of Heaven. It doesn't hurt that their doughnuts are, as you put it, "quite a good product." I am an unabashed Krispy Kreme fanatic and I know many others. That's part of the attraction to the company as an investment. And it's not one of those "you either love 'em or hate 'em" type deals. Most people love 'em. Even some of the shorts here have admitted that they like the product. And isn't that the type of product you're looking for when your thinking about investing in the company: a product people love and are passionate about, a product they'll drive out of their way to buy, a product they'll stand in line to purchase, and a product they'll come back for again and again. Regarding the "KREM is KRAP" flap: I liken it to two men having a conversation and one man says to the other, "Your wife is butt-ugly." Now, it doesn't matter what else is said by the offender for the rest of the conversation (assuming the offended doesn't immediately resort to fisticuffs), the only thing the offended is going to remember is the insult - next day, next week, next year. Alas, the offended will proably never listen to the offender again because of that slight - even if the offender has something constructive to say at some point in the future. It's like Richard Pryor said: "I'm sure we can communicate on a higher plane that that." Of course we don't know if KREM's national expansion will succeed or fail. But buying long is an act of faith, and isn't it easier to have faith in something one knows and loves? Great faith seems to inspire gladman's type of unbridled optimism. Time will tell if it's misdirected. I try to remain dispassionate about the companies I own but it can be difficult at times - such is the case with KREM. I will own KREM if they don't run afoul of my ethical investing rules. Maybe I'll own just a little so I can say, "I own Krispy Kreme." I think, by the way, that is a potential problem with shorting this company. There may be many others like me out there. <Right now the price reflects expectations of a bump-free ride to the promised land, with a steady bull-market wind in its sails.> You're joking, right? Correct me if I'm wrong but I just noticed a very pronounced bump back there and the bull-market sails are a wee bit slack at the present. <But will these people continue to buy this stock after the novelty wears off?> That's the question. Or perhaps the question is, "Will the novelty ever wear off?" The faithful say no. The "HOT" sign is on, CC