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To: Glenn D. Rudolph who wrote (103305)5/12/2000 12:06:00 AM
From: Bob Kim  Read Replies (2) | Respond to of 164684
 
Glenn, How do you think things would have turned out if IBM had gone through with its potential bid to buy AAPL in 1990?



To: Glenn D. Rudolph who wrote (103305)5/12/2000 12:34:00 AM
From: Robert Rose  Respond to of 164684
 
<Did a lot of it have to do with Steve Jobs or was the real cause later with Sculley who was not a founder of course?>

Previously, Jobs made a number of smaller mistakes (running aapl like a fiefdom, losing market share by maintaining the Mac's high prices, failing to plow the proceeds into new products (pissing it away instead).

But Jobs' first fatal mistake was hiring Scully, who knew nothing about tech or the valley, and never did get it. He was in the wrong place at the wrong time. The company may have slid into irrelevance anyway, but that was certainly the nail for the coffin, imo.