To: Glenn D. Rudolph who wrote (371 ) 5/22/2000 9:21:00 AM From: mike machi Read Replies (1) | Respond to of 57684
Vicinity Teams with AT&T Wireless to Provide Location-Based Application for AT&T Digital PocketNet Service PALO ALTO, Calif., May 22, 2000 (BUSINESS WIRE) -- Including Comprehensive Location Information on Hundreds of Favorite Brands, Millions of Brick-and-Mortar Locations; Vicinity Offers an ATM Finder Service Including Location Information on More Than 288,000 ATMs AT&T Digital PocketNet(SM) subscribers will be able to find the nearest retailers, restaurants and services, including ATMs, thanks to a partnership between Vicinity Corp. (Nasdaq:VCNT), a leading provider of Internet-based marketing infrastructure services, and AT&T Wireless Services. Through its Vicinity BrandFinder(SM) wireless application, Vicinity provides AT&T Digital PocketNet subscribers with comprehensive location information on hundreds of their favorite brands and millions of brick-and-mortar locations, along with driving directions to those locations. AT&T Digital PocketNet subscribers will have available and at their fingertips, at anytime within the AT&T data service area, information on millions of locations, including driving directions. Users can easily select from a number of categories including "Food," "Clothing/Shoes," and "Banking." By simply selecting a category, the user is provided with a list of top brands to select from or can choose a selection that will provide any retailer or service provider within that category that is the nearest to her. The user can then search for nearest location by entering her zip code or by entering a complete street address. When the nearest location is returned, the user can proceed to telephone the retailer/service provider by pressing one button, receive turn-by-turn driving directions, and scroll through additional nearby locations. In the future, Vicinity will continue to add additional attribute information for these locations, such as McDonald's with Playlands or the pick-up times at FedEx drop-off locations. "Vicinity has delivered an easy to use, mobile-centric application that allows consumers to find the product or service they are looking for -- anytime, anywhere," said Emerick Woods, president and chief executive officer of Vicinity Corp. For the first time, Vicinity is offering ATM Finder, enabling AT&T Digital PocketNet users to access location information on the ATM nearest to them, whether at traditional banks or at non-traditional locations like grocery stores, from a database of more than 288,000 ATMs. Users will simply select ATM Finder from the main AT&T Digital PocketNet screen and then will be given the option of selecting a specific bank brand or "Nearest ATM," for a general ATM search. By entering a zip code or complete address, the users will receive location information on the nearest ATM. The user can then select specific turn-by-turn driving directions to that ATM. In addition to AT&T, Vicinity has established the following wireless partnerships: -- GTE Wireless Service will distribute Vicinity BrandFinder and MapBlast!(R) over its service. Vicinity BrandFinder enables GTE Wireless users to access information on millions of the nearest retailers, restaurants and service providers from wherever they might be in the U.S., and MapBlast! provides door-to-door driving directions in the U.S.