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To: Mephisto who wrote (35297)5/22/2000 11:51:00 AM
From: Proud_Infidel  Read Replies (1) | Respond to of 70976
 
Desktop PC Prices Fall in Fifth Week of April
May 22, 2000 (TOKYO) -- The average price of desktop PCs sold at retail stores in Japan in the fifth week of April (April 24 - April 30) declined to 157,026 yen, falling under 160,000 yen for the first time since the start of the survey.



The end of the peak spring sales season and brisk sales of a low-priced PC model introduced by NEC Corp. drove the average price down.

According to the aggregate calculated by GfK Japan Ltd., the sales figure during the fifth week of April 2000 showed a 1.3 percent increase in units and 1.2 percent decrease in value compared with the previous week.

GfK Japan Ltd. is an information service company handling the POS data for 3,200 volume retail outlets for household electric appliances,

Compared with the figures during the same week in the previous year (April 26 - May 2, 1999), the data showed an increase of 47.5 percent in units and 25.7 percent in value. The average sales price dropped by 4,909 yen, from 196,767 yen to 191,858 yen.

NEC Corp.'s new desktop PC model is the Valuestar U series. It has a CD-RW drive and a 20GB hard disk and it retails at around 130,000 yen, which appeared to attract consumers on the basis of its reasonable pricing. Partly due to this, sales volume of desktop PCs soared by 6.2 percent compared with the previous week. Meanwhile, the sales volume of notebook PCs, which hadn't seen a remarkable new product during that week, dropped by 3.8 percent.