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To: Andy M. who wrote (22238)6/2/2000 2:57:00 PM
From: Paul Lee  Read Replies (1) | Respond to of 25814
 
from today's WSJ
June 2, 2000

Sony Will Open PlayStation 2 Format
For Use by Other Electronics Makers

Move to Dominate Internet Access
Comes as Microsoft Plans X-Box

By ROBERT A. GUTH
Staff Reporter of THE WALL STREET JOURNAL

TOKYO -- Sony Corp., in an unusual bid to turn its game console into a
leading device for accessing the Internet from homes, will begin licensing
the company's PlayStation 2 format to companies that want to build the
technology into other digital devices such as cable television boxes,
computer accessories and competing game players.

The plan, which could begin as early as next year, is the clearest sign yet
that Sony is trying to quickly turn its speedy game console into the
dominant home-entertainment device for accessing the Internet.

The move harks back to the early days of the
personal computer, when International
Business Machines Corp. opened its
personal-computer technology to so-called
clone makers. That decision is credited with
sparking the rapid spread of PCs. Sony's
decision also thrusts the company headlong
into a race with Microsoft Corp., which in
March said it will begin marketing an Internet-capable game machine called
the X-Box in the second half of next year. The PlayStation 2, and any
devices built to include its technology, could also emerge as a threat to the
personal computer's ambitions to become an even more widely used home
Internet appliance.

"The PlayStation 2 ... should be opened to the outside world," said Ken
Kutaragi, president of Sony Computer Entertainment Inc., Sony's video
game unit. "We hope that all of our partners will start thinking about using
our technology."

Launched in Japan on March 4 and slated to hit the U.S. in October, the
PlayStation 2 is the high-speed successor of Sony's original PlayStation
game machine, which is build exclusively by Sony. The PlayStation 2 has
ports for connecting to the Internet and high-speed graphics processors for
running life-like games and movies.

Executives didn't give a time frame for when Sony would offer the
technologies to outside parties. Mr. Kutaragi said it would happen after
they ramp up production of chips for the PlayStation 2, which he said
would be sometime next year. Sony Thursday said it would spend 125
billion yen ($1.16 billion) to boost production of PlayStation 2 chips.

The plan to open the PlayStation 2 stems from Sony's need to rapidly
create a universe of machines that can run PlayStation software. The
company and its partners are developing all kinds of graphical software
and services, such as games and interactive movies, that can be shipped
over the Net to the PlayStation 2. By enlisting other companies to build
PlayStation 2 hardware, Sony thinks it can spur the market for such
services.

"This could be something more than a game machine, more than a personal
computer," said Sony Chairman Nobuyuki Idei.

Executives didn't disclose details of the plan, but said they will likely offer
the PlayStation 2's chip-sets, software and various pieces of intellectual
property such as trademarks.

Mr. Kutaragi said that Sony has already been approached about licensing
the technologies. He didn't name the parties but said that he thinks cable
set-top box makers, computer vendors and other digital-appliance vendors
will be interested in the platform.

Write to Robert A. Guth at rob.guth@wsj.com