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Strategies & Market Trends : Rainier's Column -- Ignore unavailable to you. Want to Upgrade?

To: HeyRainier who wrote (100)	6/27/2000 2:51:00 AM
From: HeyRainier	Read Replies (1) \| Respond to of 106

Fortuitous timing? Soon to be released in tomorrow's WSJ: "Some popular Web sites have failed to attract national advertisers and instead are filling their pages with house ads, according to a recent study." "...Advertising was supposed to be the financial backbone of many a Web venture. Sites that have been giving away information and services and selling products at deep discounts thought they could make up the difference by selling space to advertisers eager to reach Web surfers. Now, however, that theory is in doubt, as a number of well-regarded sites struggle to attract spending from national brands..."