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Technology Stocks : How high will Microsoft fly? -- Ignore unavailable to you. Want to Upgrade?

To: rudedog who wrote (47530)	7/6/2000 3:28:39 PM
From: John F. Dowd	Respond to of 74651

RudeDog et al: Oracle calls it bundling MSFT's detractors might call it tying. Hmmmmmmmmmmm! JFD ORACLE CITES BUNDLING BENEFITS FOR CONSUMERS, DEVELOPERS In a June 25 press release, Oracle Corp. announced the following strategic change to its business model: "Oracle Corp. (Nasdaq: ORCL), the largest provider of software for e-business, today announced that it was simplifying its entire product line by eliminating virtually half the products offered on its price list. These products will now generally be included at no additional cost as standard features of core Oracle(R)." [Full release available at oracle.com] Among the specific benefits Oracle cites for its new bundling model: ~ Product Simplification eliminates support, maintenance and deployment headaches. ~ Customers benefit from the new pricing and packaging not only because it makes doing business with Oracle simpler, but also because it helps provide better product quality and customer service. ~ Independent Software Vendors (ISVs) and corporate developers also benefit greatly from Oracle's new packaging. It will now be possible to create one application that can be deployed against any Oracle8i or Oracle Internet Application Server 8i implementation. These are the same reasons Microsoft built strong Internet support into Windows, and testified to that effect in its DoJ antitrust trial. The Oracle press release made no mention of the irony of its adopting Microsoft's business model after also lobbying the Department of Justice to bring an antitrust suit against Microsoft for precisely the same actions. That may have been because Oracle's product announcement was overwhelmed by media coverage of the revelation that the company had paid operatives to buy trash from organizations affiliated with Microsoft. For one account of that activity, go to wired.com