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Strategies & Market Trends : Gorilla and King Portfolio Candidates -- Ignore unavailable to you. Want to Upgrade?


To: Mike Buckley who wrote (28791)7/25/2000 5:23:12 PM
From: Tom Chwojko-Frank  Read Replies (1) | Respond to of 54805
 
Here's one possibility:

If you have your Bluetooth enabled cell phone, rather than store the photo locally, Bluetooth connects the camera and phone, dials up your isp, and instantly puts the picture on your website.

Tom CF



To: Mike Buckley who wrote (28791)7/25/2000 5:29:53 PM
From: Uncle Frank  Read Replies (1) | Respond to of 54805
 
>> How will Bluetooth help me when I'm taking photographs 1000 miles from my home, walking around a city or in the countryside without a laptop?

Now you want to come up with a scenario for a technophobe? Actually, you're not the market I'm concerned about, since I am a Gorilla gamer, and as Geoff says on page 24 of the fm,

<Skeptics> are would-be customers who simply never buy from anyone. The see technology investments as overpriced and overpromised, and prefer to spend their money instead on low-cost, nontechnical solutions
<like acoustic musical instruments>. These noncustomers are most significant for their ability to block adoption movements from ever really taking off. The reinforce the inertia that high-tech market development strategies must overcome.

However, since you have the outside possibility of turning into a late adopter, how about you use bluetooth to port your picture files into an internet email via

a) your cell phone
b) your pda
c) a friend's computer, laptop or pda
d) a computer at a cyber cafe

so it's waiting for you when you get home? Heck, maybe the camera itself becomes an internet appliance.

Also, realize that advances in flash memory density will mean that a photographer may be able to keep <pick a number> pictures internally on their digital camera. That would satisfy the needs of 99% of potential users, and the others could find their niche solution.

Think about removable disk drives. Now that internal hard drives have capacities in tens of gigabytes, and you can back up critical files on the internet, do prospects look good for IOmega?

uf@ihateitwhenyoumakemethink.com