NTAP--Monday July 31, 7:09 am Eastern Time
Company Press Release
ClickRebates Chooses Network Appliance Content Management Solutions
NetApp® Storage Appliances Offer the Ultimate in Scalability and Performance for Web-Based Marketing Tools
SANTA CLARA, Calif.--(BUSINESS WIRE)--July 31, 2000-- Network Appliance, Inc. (Nasdaq:NTAP - news), the leading provider of network-attached data access and content management solutions, today announced that
ClickRebates.com, a pioneer in the creation of innovative online marketing tools, has selected Network Appliance(tm) network storage solutions as its corporate data management standard. NetApp storage appliances, also known as filers, will be used by ClickRebates.com to increase system reliability, security, and performance.
ClickRebates is deploying NetApp storage solutions to keep up with its large and fast-growing member database. ClickRebates(tm) develops and manages permission-based marketing programs for consumers to select business partners. For that, ClickRebates selected the proven NetApp storage solutions because of their high scalability and ability to grow file systems dynamically by simply adding disks without affecting ongoing operations.
``It is crucial for us to have a database system that can scale with our company's growth and Network Appliance products do that,'' said Albert Lin, chief technology officer and co-founder of ClickRebates. ``In addition, we chose the Network Appliance storage appliance because it is an easy-to-manage, scalable, reliable, and high performance network storage solution. It gives us the capacity to handle extremely high volumes of data, both in terms of performance and raw data storage, with extremely high levels of reliability.''
ClickRebates.com, through OEM/private-label relationships, provides Web-based customer acquisition and retention tools for other businesses on a turnkey application service provider (ASP) basis. Any company with a recurring customer or membership base can benefit from the ClickRebates service. Examples of such companies include: online loyalty companies, portals, ISPs, phone companies, credit card companies, and charities.
ClickRebates enables advertisers and e-commerce partners to improve the efficiency of advertising and marketing efforts by brokering aggregated and anonymous member profiles to advertisers and e-commerce partners. The service allows members to better target their products and product messaging. It also allows advertisers and e-commerce partners to participate in one-to-one marketing to consumers who have indicated their interest and willingness to receive specific, targeted advertising.
ClickRebates.com is a participant in Network Appliance's ``Powered by Network Appliance'' program, a branding initiative designed to foster business development and enhance the exposure of Internet companies with e-business driven strategies. Network Appliance powers nine out of the top 10 ISPs and 13 out of the top 15 Web sites worldwide.
About ClickRebates
ClickRebates(tm), based in Santa Clara, Calif., provides Web-based customer acquisition and retention tools for other businesses on a turnkey ASP basis. Founded in June of 1999, ClickRebates is a venture backed global operation with over 30 full-time staff and is poised for rapid expansion.
The founders of ClickRebates include Chris Yeh, Thomas Leavitt, Albert Lin, and Jim Fitzsimmons. Experienced executives fill key functional positions from companies such as Brio, Exodus, WebJump, and Oracle. A growing list of foundational and e-commerce partners is in place to support enhanced product features and functionality. Progress to date has been funded by a Series A Preferred financing, led by 2M Invest A/S (http://www.2minvest.com/), a global $300 million publicly traded venture fund. Other participating venture firms include Wongfratris Investment Company, NetService Ventures, 7719 Ventures, and WS Investments.
About Network Appliance
Network Appliance, Inc., a veteran in network file serving and caching, has been providing data access solutions since 1992, and is a member of both the S+P 500 and Nasdaq 100 index. Major corporations and ISPs, including Lycos, Yahoo!, Citicorp Securities, Siemens, Lockheed, Cisco, Motorola, and Texas Instruments have deployed NetApp solutions. NetApp Internet caching solutions (NetCache(tm) appliances) and file servers (filers) deliver fast, simple, reliable, and cost-effective access to network-stored data and enable simultaneous shared file services for UNIX®, Windows NT®, and the World Wide Web.
The company pioneered the concept of the ``network appliance,'' an extension of the industry trend toward dedicated, specialized products that perform a single function. Network Appliance filers and NetCache appliances are based on the company's innovative data access software known as the Data ONTAP(tm) operating system and standards-compliant hardware. More information is available at www.netapp.com.
Note to Editors: NetApp and the Network Appliance logo are registered trademarks and Network Appliance, NetCache, and Data ONTAP are trademarks of Network Appliance, Inc. in the U.S. and other countries. Windows and Windows NT are registered trademarks of Microsoft Corporation. UNIX is a registered trademark in the U.S. and other countries, licensed exclusively through X/Open Company Limited. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such. |
