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To: Rick who wrote (29367)	8/3/2000 7:36:33 PM
From: Thomas Mercer-Hursh	Respond to of 54805

I always thought royalties averaged out at $ 1.00 a hardcover book. If so, the authors are getting four times more than the publisher. Can this be possible??? In the domains with which I am directly familiar, the typical royalty runs in the range of 10-15% of sale price. So, a $20 list price will often be sold through the distribution channel at 50% or more off, say $9 and the author will get 10-15% of sale price, i.e., .90-1.35 in this case. This is based on technical publications which don't sell in the volumes of mass-market fiction, so the rates may be a bit lower there. The highest royalties I have seen have been for grants of license to publish translations where all burden of doing the translation and printing are on the licensee. There I have seen up to 50%, but of the royalty paid by the licensee, not the list or sale price of the actual book. This latter case would seem to be somewhat comparable to the e-book case since the publisher has no cost of printing, inventory, shipping, etc. beyond that necessary to set up and run an e-commerce site.