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Technology Stocks : Macromedia...making a comeback? -- Ignore unavailable to you. Want to Upgrade?

To: vibaby who wrote (2637)	8/12/2000 9:48:27 PM
From: ms.smartest.person	Respond to of 2675

Rolling on the Floor Laughing.

To: vibaby who wrote (2637)	8/12/2000 10:06:55 PM
From: ms.smartest.person	Read Replies (1) \| Respond to of 2675

Introducing Flash 5: Macromedia Kicks it Up a Notch By: Dean Delandreville 08/01/00 Developer Full Text By Dean Delandreville With each subsequent release, Macromedia Flash further establishes itself as the "category killer". In fact, the latest version of Flash (5.0) is so cunningly advanced, and seamlessly integrated with the rest of the Macromedia suite of products, that it will be very difficult for any other company to compete in this space. While Adobe has recently released their own application for developing streaming, animated content for the Web, LiveMotion pales in comparison with the full-featured, multi-media assault of Macromedia's latest offering. In a word, Flash 5.0 kicks. While Macromedia has always developed (or acquired) great content design applications, they are quickly evolving beyond their humble beginnings as a producer of front end software. As it moves into the areas of content management and data analysis, Macromedia is morphing into a fully integrated enterprise solution. Consequently, Macromedia Flash is becoming an increasingly complex authoring application. Where it was once a great tool for making animated text and quirky cartoons, Flash is now a sophisticated, yet transparent, information processor. What's that you say? You just want to make cool sites with lots of fades, flashes and guffaws. Well don't worry, Macromedia hasn't forgotten about its core group of users. The inclusion of such advanced design and animation features as a Bezier Pen tool (finally), increased MP3 support, Shared Symbol Libraries and an improved UI has made Flash an even better tool for creating online entertainment. However, it's the incorporation of such data processing features as XML support, enhanced ActionScripts and improved Generator integration, that reveals Macromedia is really pushing Flash into the enterprise market where it will function as a front end for all types data exchange. Whew! That seems like a lot to ask of a program that was once merely an advanced alternative to GIF animation. Is Macromedia straying too far from its core competencies? Will the animation and motion design crowd be turned off by all this enterprise stuff? Is Macromedia Flash still a gas, gas, gas? To find the answers to these riveting questions, let's take a closer look at the latest feature-packed release of Macromedia Flash, version 5.0. </HTML cma.zdnet.com