To: StockHawk who wrote (30599 ) 8/28/2000 12:38:08 PM From: Uncle Frank Respond to of 54805 Some interesting value chaining going on involving two of our GKI components: Monday August 28 11:18 AM ET Cisco Forms Content Alliance to Speed Up Delivery SAN JOSE, Calif. (Reuters) - Networking giant Cisco Systems Inc. (NasdaqNM:CSCO - news) said Monday it has formed a content alliance to accelerate the development of the content delivery services market. Cisco said in a statement that the group aims to create a system that will deliver content to consumers more quickly by linking all the players that handle content as it travels through the Internet. Several firms, including Digital Island (NasdaqNM:ISLD - news), Genuity Inc.(NasdaqNM:GENU - news), GlobalCenter Inc. (Nasdaq:GCTR - news), NaviSite Inc. (NasdaqNM:NAVI - news), PSINet Inc. (NasdaqNM:PSIX - news), and Network Appliance Corp. (NasdaqNM:NTAP - news), joined as charter members of the Content Alliance to speed the adoption of compatible Content Delivery Networks (CDN) technology in the industry, Cisco said. The group also will develop open standards and protocols to advance content networking and deliver key technologies for a number of emerging areas, including content peering. Content peering is a key technology for the widespread adoption of content delivery services. It enables the delivery networks of multiple service providers to work together. The group will create a specification for peering needs, such as authorizing the use of content between networks, and sharing logging or billing information to settle charges. It will also test and endorse a content peering standard among its members and submit the draft standard to the Internet Engineering Task Force (IETF), a technology standards board, later this year. Leading content and service providers and infrastructure players on the Internet, including America Online Inc. (NYSE:AOL - news) and Inktomi Corp. (NasdaqNM:INKT - news), formed a similar group last week, called Content Bridge. In a separate statement, Cisco said it has introduced a CDN system that lets companies provide profitable new content-based services, while maintaining availability and security and minimizing response times.dailynews.yahoo.com Imagine that, Cisco and NTAP in an alliance <gg>. uf