By: Angel_1 $$$ Reply To: 702 by rodeo79 $$$ Tuesday, 29 Aug 2000 at 1:01 AM EDT Post # of 706
Rodeo79~Float and Revenue Model
Common stock, $0.01 par, 50,000,000 shares authorized, 11,940,057 shares issued and outstanding REVENUE MODEL
JVWeb is refining its revenue model into four distinct categories:
1. Joint ventures. As we have been announcing over the last year, we have entered into a number of joint ventures. Our strategy has been to target the establishment of ventures that feed off of each other, and represent an "internet eco-system", as a self-supporting network of e-commerce ventures. A more complete discussion of these various ventures and how they inter-relate is outlined below. We would like to emphasize that we see our core capability as creating on-line strategies that work. Therefore, we anticipate that our pace of developing on-line ventures will accelerate and we will be aggressively selling these ventures to major companies in search of on-line strategies that can work for them. Revenue Status: The status of the individual ventures is reported below.
2. Fee for Service. As we had announced recently, we have made a significant investment in a sales campaign to generate service revenue in the areas of web hosting, web development, and internet strategy consulting. To showcase our internet strategy capabilities, we feature our creation of our varied joint ventures, as well as the targeted strategies represented by www.crisis-communications.com, and www.webdisasterrecovery.com. In this campaign, we are making contact with hundreds of companies each month. We are presently one month into the campaign, and are now at the stage of establishing first appointments. We have noted already, however, that fully one half of the companies we are contacting, in the Houston Gulf Coast area, have not yet even developed a website! Therefore, we feel a strong market continues to exist for web development services. As we have a long-term commitment to this campaign, we are confident this revenue center will be a robust contributor to our revenue stream. Revenue Status: We are already generating a minimum of $10,000 in monthly revenue from this division, primarily from providing service to our joint venture partners. We feel we are on track to meet our goal of having this division generating a minimum of $30,000 in monthly revenue in the near term.
3. Integrated Sponsorships. JVWeb has made a core commitment to provide content programming as a specific value add to its various joint ventures. This is presently manifested in the two properties, www.ihomeline.com (and its companion site, www.ihomeline.co.uk), a radio and internet talk show centered on home remodeling, and our suite of media assets revolving around the sweepstakes industry. We have determined that our resources can best be deployed in developing programming that can be distributed in multiple channels, including radio, the internet, print, and (ultimately) video. As a result, we are building an inventory of advertising space that is available in the form of "integrated sponsorships" to national advertisers. More than just banner ads on a website, these integrated sponsorships allow the advertiser to reach its audience through a variety of mediums, often as content imbedded in the programming. This, we feel , offers superior value to the advertiser. We expect this inventory to grow dramatically over the next twelve months, as we build our programming and its corresponding distribution through the multiple channels as mentioned above. Revenue Status: We have met 20% of our internal goal of generating $30,000 in monthly revenue by this time. Although this is disappointing, we have also expanded our inventory of sponsorship ad space available to over $120,000, which far exceeds our goal of $60,000. Further, the Sweepstakes assets is expected to double this again, to an additional $120,000 in ad inventory, by mid-summer. We are adding a second sales person to handle this increase of inventory. As a result, we anticipate rapid actual revenue growth in this area.
4. Commerce. The ultimate goal is to generate commerce. JVWeb's view is that commerce is to be generated through a blend of traditional and on-line strategies. In that regard, we are presently concentrating our efforts in the following areas of commerce: a. On-line subscriptions. Whether driven by sponsors paying for exposure, or subscribers paying for content, our present ventures, specifically, 1) a suite of media assets centered on the sweepstakes industry, and 2) a financial newsletter, are well-suited for this application of commerce. Revenue Status: We will be launching the two on-line subscription products mentioned above in June. We expect, within three months of start-up, the two newsletters combined will be generating a minimum of $50,000 in monthly revenue.
b. Sale of merchandise. Through both www.ihomeline.com, and our soon to be re-launched www.dadandme.com, we have branded merchandise that can be sold. Revenue Status: We are presently lining up retail partners for these two product lines, and do not yet have a timetable for revenue generation.
c. Projects in process. We are actively engaged in developing, with partners, additional commerce opportunities that we feel will succeed in profitably generating revenue through commerce. |