SSCP NEWS IS HUGE, I MEAN HUGE...CHECK THIS OUT.
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Diane Schreiber
Jupiter Communications
Associate Director,
Corporate Communications
Tel: 415-503-6121 Michele Husak
Jupiter Communications
Tel: 917-534-6208
John Barbour, CEO of Toysrus.com, to Keynote Jupiter Digital Kids Forum
Jupiter Forum Brings MTV, Warner Bros, Mattel Execs and Others to San Francisco in September
NEW YORK, August 28, 2000-Jupiter Communications, Inc (Nasdaq: JPTR), the worldwide authority on Internet commerce, announced today that John Barbour, CEO of Toysrus.com will keynote Jupiter's fifth annual Digital Kids Forum on September 12 and 13 in San Francisco. Digital Kids will focus on the emerging teen market and how businesses can navigate the privacy, commerce, and content needs of this growing online population
In addition to Barbour, Digital Kids will feature Tom Kalinske, president, Knowledge Universe; and Betty Cohen, president, Cartoon Network Worldwide; as additional keynote speakers. They will join an impressive lineup of industry luminaries that includes Ken Goldstein, executive vice president and general manager, The Walt Disney Internet Group; Sarah R. Cohen, vice president, programming and production, MTV.com; Kevin Tsujihara, executive vice president, new media, Warner Bros.; Peter Moore, president and COO, Sega Of America Dreamcast; Tom Dusenberry, president, Hasbro Interactive; and Jeffrey Mason, CEO, Rocketcash. They will address some of the top issues facing this segment, including teen shopping, chat room use, educational content, online games, marketing to teens, privacy regulations, and streaming entertainment.
"Jupiter has covered the teen and kids market since 1996 and has served as a leader in providing strategic insight, market sizing and guidance," said Gene DeRose, CEO of Jupiter. "Kids and teens have a significant impact on today's Internet market and Digital Kids is the perfect outlet for businesses that must balance concerns on privacy and still-to-be-learned fiscal responsibility in this young-but-fast-growing online population."
Sessions at Digital Kids will help businesses:
Identify the challenges and opportunities in targeting a young and tech-savvy population of teens and kids
Discuss how retail initiatives can effectively tap into online teen spending power and how to develop online strategies that influence the off-line purchasing decisions of the teen sector
Determine how educational ventures should target marketing efforts to parents and teachers to gain loyal users both in school and at home, and how to generate profit through online education
Evaluate whether or not the widespread enforcement of COPPA (Children's Online Privacy Protection Act) will impact the user experience
"Today's online teens are tomorrow's adults," said Anya Sacharow, Jupiter's analyst for the kids and teen markets. "The growing number of Kids and teens and their direct involvement in commerce presents tremendous opportunity for online retailers and advertisers. Businesses must maintain a delicate balance between targeting a very lucrative market for the future and being conscious of the significant challenges it takes to reach this market responsibly. We are very excited to have some of today's leading thinkers to help businesses define that balance."
According to Jupiter's research, kids represent a large, captive audience for online media; however, they are also the most sensitive group in terms of targeted advertising and marketing. A recent Jupiter Consumer Survey revealed that parental concerns about issues related to kids-e.g., strangers in chat rooms and advertisers' and marketers' messages-have increased dramatically in recent years. All sites that create kids' content must support the emerging standards and forms of self-regulation that are developing. Jupiter will unveil its latest analytical research on the teen market, as well as a co-authored report with Media Metrix, focusing on teen online behavior, drivers for programming and commerce.
Digital Kids will feature an exhibition hall of companies sharing their products and services. Sponsors include: Disney Online, Cartoon Network.com 2.0 and Kids Online America.
To receive information on Jupiter's Digital Kids event or other Jupiter forums, contact Jupiter at 800-414-6740 ext 6424 (international callers can dial 917-534-6424) or visit Jupiter online at www.jup.com/events/forums/. Companies interested in sponsorship and exhibitor opportunities should contact Rich Regan at 917-534-6138, or via e-mail at rich@jup.com. Journalists inquiring about press credentials should visit Jupiter's web site at www.jup.com for press pass applications.
Jupiter Communications, Inc. (Nasdaq:JPTR) is a leading provider of research on Internet commerce. Jupiter's research, which is solely focused on the Internet economy, provides clients with comprehensive views of industry trends, forecasts, and best practices. The company's research services are provided primarily through its continuous subscription services. Jupiter also produces a wide range of conferences that offer senior executives the opportunity to hear firsthand the insights of its analysts and the leading decision-makers in the Internet and technology industries. Jupiter Communications is based in New York City, with operations in London, San Francisco, Stockholm, Sydney and Tokyo. For more information on Jupiter Communications visit jup.com.
This press release contains statements of a forward-looking nature relating to future events or future financial results of Jupiter Communications, Inc. Investors are cautioned that such statements are only predictions and that actual events or results may differ materially. In evaluating such statements, investors should specifically consider various factors, which could cause actual events or results to differ materially from those indicated from such forward-looking statements, including the matters set forth in Jupiter Communications' reports and documents filed from time to time with the Securities and Exchange Commission.
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2000 Releases
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NEWS NEWSFREEHOLD, N.J., Aug 30, 2000 (BUSINESS WIRE) -- stereoscape.com, inc.
(OTC-BB:SSCP) today announced the acquisition of ePiggybank.com, a financial
website for kids. ePiggybank.com is a financial and educational website that
instructs kids on a "learn by doing" basis to become financially literate so
that they will be intelligent savers, investors and spenders as they grow up.
The base elements of ePiggybank.com are Savings, College Funds, Banking
Instruments and Cyber-cash. Each child develops their own home page, which is
password protected, on which they can track how much they spend and invest.
The acquisition of e-Piggybank.com is the first step in a complete change of
business plan under the direction of new CEO, Mario Bassani. The Company is in
the process of changing its business plan and becoming a holding company. At its
September 19th shareholder meeting the increase in authorized capital stock
shares will be the next step the Company will take in achieving its goals. With
the additional authorized shares the Company will look to diversify and acquire
other Internet related companies via accretive stock transactions. These
companies may be spun-off to the Company's shareholders to enhance overall
shareholder value.
The transaction includes a payment of 500,000 stereoscape.com shares in addition
to options to purchase 200,000 shares of stereoscape.com common stock at $1.00
per share, with certain vesting requirements.
The transaction includes the acquisition of all of the trademarks, intellectual
properties and domain names currently held by and relating to ePiggybank.com.
The Company also has an agreement with Chevron (NYSE:CHV) for use of their
"Piggy Bank" Trademark.
As quoted from Business 2.0, March 2000, "The right domain name can solidify a
company's corporate identity, permanently embed itself in the human psyche, and
garner more attention than a 30-second advertising spot during the Super Bowl."
Estimates by Jupiter Communications, Inc. (NASDAQ:JPTR) indicate that by the
year 2002 approximately 21,000,000 kids will have direct access to the Internet.
This group controls direct spending of $28 billion, and influences an additional
$126 billion in spending by adults, reported by Packaged Facts of Kalorama.
These figures do not include the "prime spending" teen years from 15-19. Teen
Research Unlimited, reported, "U.S. teens spent $141 Billion last year."
In a survey that may prompt advertisers to pump more money into marketing to
children, a Web tracking firm concluded that kids are more likely than any other
age group to click on Internet banner ads.
The survey - released by the Web measurement firm Nielen/NetRatings - found that
in June 2000 kids 11-years-old and younger clicked 0.87 percent of banner ads
that popped up on their computer screens. That figure is nearly double the 0.45
percent average click rate for all U.S. Internet users and significantly higher
than any other individual age group.
ePiggybank.com offers a bevy of interesting options, including:
Money School - Economics and personal finance taught via online tutorials with
an award system designed to encourage kids to learn.
Stock Market - Market fundamentals are taught by trading a mock portfolio with
an established firm and partner.
"How do Banks Work?" - Gives kids an understanding of banking and the services
they provide by practicing with online accounts.
Smart Shopping - Tutorials designed to teach kids how to be smart shoppers using
click through shopping sites.
Earn e-poinks(TM) - Valuable e-poinks are earned by the kids while participating
online. These e-poinks can be used for the "purchase" of various items.
News and Stocks - Real news pertinent to kids and their interests. Stock reviews
of companies with a kid slant or interest.
Bookstore - Click through bookstore and reviews of financial publications
appropriate for kids of various ages and peer reviews.
Video Vote - Kids vote for their favorite videos online.
Sports - Hot links to the best sports site.
Global Pen Pals - Code name for chat room, also "Financial Celebrity" scheduled
discussions.
Calendar - Calendar of upcoming events.
Multilingual Site - The site will soon be available in several languages.
The graphic design team, Keech Studios, have the ePiggybank.com site available
for preview viewing, at ePiggybank.com with the complete fully operational site
scheduled for release in late October 2000. Keech Studios have performed
projects for such major companies as Planet Hollywood, US West, Celestial
Seasonings, J. Walter Thompson, Lockeed/Martin, Reebok, and Coors.
In addition to ePiggybank.com, stereoscape.com through its other subsidiaries,
Alpha Sound and Vision, Inc. and American Buyers Club International, Inc. sells
high-end audio, video and home theatre equipment through the Internet and its
retail outlet in Freehold, New Jersey.
This release contains forward-looking statements that involve risks and
uncertainties. The Company's actual results may differ materially from the
results discussed in the forward-looking statements. Factors that might cause
such a difference include, among others, general economic and business
conditions; industry trends; the loss of major customers; changes in demand for
the Company's product; the timing of orders received from customers; dependence
on third party sources of supply; the loss of licenses; availability of
management; availability, terms and deployment of capital; and changes in state
or federal governmental regulations of telecommunications services.
CONTACT: stereoscape.com
Mario Bassani, 800/354-1324
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