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Technology Stocks : Altaba Inc. (formerly Yahoo) -- Ignore unavailable to you. Want to Upgrade?

To: blankmind who wrote (25761)	9/4/2000 11:49:40 PM
From: Jon Khymn	Respond to of 27307

yahoo is in a class by itself Agreed. YHOO will be great trading stock for next few weeks. But for the long term holders? Don't even bother checking the stock price... FACT: 1. Internet will grow fast. (much faster than most can imagine) 2. Internet is about "information revolution", and NOT about hard goods production & distribution. (That's why AMZN will never catch up with YHOO) 3. Only the BEST will survive and dominate the market. (Most "me too.coms" are already on verge of extinct. No other company will come close to YHOO from here on) I wouldn't be surprised if YHOO will have the biggest market cap. in 10 years.... Next 10 years will be as good as last 5 years of YHOO. Buy, hold, then forget till retirement! Will add more YHOO if I see it under 100. (Time to time, I have to remind myself not to touch long term YHOO holdings....)

To: blankmind who wrote (25761)	9/4/2000 11:53:12 PM
From: Roadkill	Read Replies (1) \| Respond to of 27307

>>my point is that yahoo is in a class by itself & the analysts worrying about cyclical ad revenues are going to miss the boat<< You've got that right. Why don't these analysts ever consider the branding benefits of advertising on YHOO? At $5,000/month or so, how many click-throughs do they think those fancy billboards off the freeway get? That's right, zero. They're there to establish brand, to infiltrate the consumer's mind to influence future purchase decisions. I don't have to remind the thread how many eyeballs see YHOO banners, which are IMO becoming increasingly tailored to the user and specific web page upon which they appear, increasing their effectiveness. Although I don't have the stats, I would bet that, dollar for dollar, an advertiser can expose far more people to its brand through YHOO than any other medium. The fact that the consumer has the opportunity to instantly click through and purchase a product (rather than subconsciously remember the brand and be influenced in subsequent purchase decisions, perhaps years later) is simply a benefit to on-line advertising, not a burden. RK