Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Technology Stocks : AWARE -- Ignore unavailable to you. Want to Upgrade?

To: max power who wrote (899)	9/19/2000 4:33:45 PM
From: Scrapps	Respond to of 2404

Why those last buys you show. Something happen at DSLcon I wonder.

To: max power who wrote (899)	9/22/2000 2:25:28 PM
From: Scrapps	Respond to of 2404

In Broadband Households, the Internet has Nearly Caught Up With TV and Radio in Battle for the Consumer's Time Arbitron and Coleman Study Shows People in Broadband Households Are Far More Likely to Use Streaming and Downloaded Internet Content SAN FRANCISCO--(BUSINESS WIRE)--Sept. 22, 2000-- Broadband in American homes has catapulted the Internet to a position on par with television and radio in terms of time spent with media, according to a new study by Arbitron, a Ceridian Corporation company (NYSE: CEN - news), and Coleman, a media research firm specializing in music, trends and branding. The study, ``The Broadband Revolution: How Superfast Internet Access Changes Media Habits in American Households,'' released today at the National Association of Broadcasters' Radio Show reveals that the average American spends 33 percent of his or her typical media day with television, followed by radio (28 percent) and the Internet (11 percent). In broadband homes, however, the Internet's share of media time surges to 21 percent, equivalent to television (24 percent) and radio (21 percent). Compared to the average household, people with broadband access are much bigger consumers of all electronic media and entertainment, spending 22 percent more time with media than those without broadband. This is largely due to increased Internet usage, as people in broadband household spend 134 minutes per day online, 61 percent more than people in dial-up households. ``Broadband changes everything,'' said Warren Kurtzman, vice president, Coleman. ``This study provides clear evidence that we've only begun to see the Internet's true impact on media usage.'' ``Broadband catapults the Internet to a position on par with television and radio in terms of media time spent,'' said Pierre Bouvard, executive vice president, Arbitron. ``Half of Americans with broadband report they are making more online purchases now that they have broadband. The study reveals that Americans are very satisfied with broadband service.'' Even more interesting from the perspective of traditional broadcasters, Americans say the use of Internet-only audio does not occur out of dissatisfaction with traditional over-the-air radio. Satisfaction levels with traditional radio remain high in broadband households. The study shows that broadband households are twice as likely to try downloading and streaming content from the Internet, and over three to four times more likely to do so on a regular basis. For example, 49 percent of those in broadband homes have tried streaming audio, as compared to 20 percent for the U.S. population. Sixteen percent of broadband users report listening to streaming audio in the past week, as compared to four percent on average. The study also showed that people in broadband households are twice as likely to sample Internet-only audio channels (31 percent) as compared to those in dial-up households (18 percent). A complete report detailing the study's findings is available from Arbitron (www.arbtiron.com) and Coleman's (www.colemanresearch.com) Web sites.