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Technology Stocks : Siebel Systems (SEBL) - strong buy? -- Ignore unavailable to you. Want to Upgrade?

To: muckraker71 who wrote (3917)	9/20/2000 11:37:56 PM
From: BDR	Read Replies (1) \| Respond to of 6974

Still a big potential market out there for CRM. CRM Under Scrutiny Lots of companies are thinking about customer-relationship management, but progress can be very slow informationweek.com In a recent survey conducted by InformationWeek Research, half of almost 500 companies contacted haven't even begun CRM planning. Why not? Cost is certainly an issue for some companies. Other factors may include the difficulty of data integration, concerns over the quality of customer data, and internal resistance to new applications. There's also confusion in some quarters about just what "customer-relationship management" actually means. Among all companies contacted, just 28% are tackling online sales and fulfillment, and only 20% are creating customized messaging for their customers.