To: Ron who wrote (414 ) 10/30/2000 3:08:11 PM From: caly Read Replies (1) | Respond to of 431 Monday October 30, 3:00 pm Eastern Time Press Release Cablevision Selects SeaChange for Video-On-Demand in Metropolitan New York BETHPAGE, N.Y.--(BUSINESS WIRE)--Oct. 30, 2000--SeaChange International, Inc. (NASDAQ:SEAC - news) has announced that it has been selected by Cablevision Systems Corporation (NYSE:CVC - news) as the provider of the video-on-demand component of its Sony set top platform. The cable operator plans to deploy movies on-demand with the convenience of VCR-like controls including fast forward, rewind and pause to 2.9 million customer homes as it rolls out Sony's digital set top box. ``Video-on-demand is an important piece of our interactive television strategy and we have great confidence in SeaChange and its ITV System,'' said Wilt Hildenbrand, executive vice president, technology, Cablevision Systems Corporation. ``SeaChange's software architecture is designed for real-life VOD operation and its video server technology has proven its reliability and scalability in hundreds of very demanding video delivery applications,'' Mr. Hildenbrand continued. ``Cablevision has been a valued SeaChange customer for years. We're pleased that they can call upon their longstanding relationship with us to capitalize on new opportunities in interactive television,'' said Bill Styslinger, president and CEO, SeaChange International. The rapidly escalating deployment of television services that require every cable home to have its own video stream calls for a video server system that will serve vast metropolitan populations without interruption. The SeaChange ITV System leverages the company's patented MediaCluster technology, which enables its video servers to deliver highly reliable VOD service. Integrated software provides the system's automated functionality ensuring easy operation for cable customers. The SeaChange ITV System is a standards-based platform designed to serve the variety of broadband networks and is designed to integrate with most popular digital set top boxes including Sony Electronics', Cablevision's choice for its New York area systems. About SeaChange International SeaChange International, Inc. is a leader in the market for digital video systems for television. The Company creates powerful server and software systems that manage, store and distribute professional quality digital video. SeaChange's innovative products are based on a scalable, distributed software architecture and standard technology components to continuously deliver exponential improvements in digital video cost-performance. As a result, SeaChange enables broadband, broadcast, satellite and new media companies to streamline operations and reduce costs, allowing for expanded services, new applications and increased revenues. SeaChange is headquartered in Maynard, Massachusetts and has product development, support and sales offices throughout the world. SeaChange is supporting numerous other VOD installations around the world. Time Warner is currently using the SeaChange ITV System in a test in Austin, Texas. Comcast has also selected the ITV System for its VOD trials in the U.S. Rogers Communications is deploying it in Canada. Telewest Communications is deploying it in the U.K. In China, Guandong Cable TV is using it to provide educational VOD services. Additionally, a number of other cable operators have begun deployments or final preparations toward true VOD services based on the SeaChange platform, which are expected to be announced later. Visit www.seachangeinternational.com. MediaCluster is a registered trademark of SeaChange International. -------------------------------------------------------------------------------- Contact: SeaChange International John Coulbourn 978-897-0100 x3098 johnc@schange.com