To: Jon Tara who wrote (8477 ) 10/12/2000 6:06:21 PM From: LPS5 Respond to of 12617 NYSE Adopts Industry Standard for Electronic Order System New York, Oct. 12 (Bloomberg) -- The New York Stock Exchange, seeking to upgrade its technology, said it will let member firms and their clients submit trade orders and receive confirmations electronically over a system that conforms with industry standards. The technical upgrade represents the biggest use yet of the Financial Information Exchange protocol, or FIX, by an exchange, the NYSE said in a statement. The FIX protocol was agreed upon by dealers to simplify life for their money manager clients, who previously needed a different computer code for each dealer. ``The adoption of standard protocols and the interconnection with leading global network providers will make it faster, easier and more cost-effective for our customers,'' said Robert Britz, a group executive vice president at the Big Board. Investors are increasingly placing trades electronically, often executing them in order-matching devices. The 208-year-old exchange wants to show it's keeping up with that trend, even if it still relies on the human brokers and traders on its floor. ``Adding FIX to our suite of access services addresses our customers' demands,'' said NYSE technology chief Roger Burkhardt. The new Internet-based code replaces a more costly protocol, X.25, that was used by big Wall Street firms to communicate with the exchange, according to the NYSE. ``It simplifies our operations,'' Morgan Stanley Dean Witter & Co. principal John Armstrong said in the NYSE statement. Another benefit from such technology for Wall Street is that human errors will be curtailed as the need to re-enter orders into computers at various stages in the trade process is lifted. Reaching that goal of ``end-to-end e-commerce'' or straight- through processing, will be made easier by FIX protocol, said Burkhardt, who joined the NYSE this summer after working at a trading software company called OptiMark Holdings Inc. © Copyright 2000, Bloomberg L.P. All Rights Reserved.