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To: jhg_in_kc who wrote (5945)10/12/2000 2:42:55 PM
From: jhg_in_kc  Respond to of 13572
 
BlackBerry top pick of Gore campaign
Kevin Crowley
RECORD STAFF
October 12, 2000


(BlackBerry)


Research In Motion's e-mail pager may soon have a place in the White House.
Al Gore, the U.S. vice-president and Democratic candidate for the top job, is a big fan of the BlackBerry -- a wireless, Internet-enabled gadget made by Waterloo-based RIM. So is his wife, Tipper, as well as the top 12 aides on the campaign team.

Dag Vega, national spokesman for the Gore campaign, said the BlackBerry allows staff members to communicate with one another instantly.

"It has been an essential asset with keeping the headquarters in Nashville linked to those that are travelling with Gore," Vega said in a telephone interview prior to last night's presidential debate in Winston-Salem, N.C.

Gore's enthusiasm for the BlackBerry was featured in a newspaper story written this week by Associated Press reporter Sandra Sobieraj.

The article, which focused on how politicians cope with life on the road, led off with Gore's use of the BlackBerry to send love notes to his wife.

In an interview with The Record, Sobieraj said Tipper Gore told her recently that her husband had given her two competing products but she favoured the BlackBerry hands down.

"The electronic Rolodex is shelved somewhere in her house, she doesn't even know where," Sobieraj said. "The Palm Pilot remains shrink-wrapped. But the BlackBerry she loves and is making regular use of."

The newspaper story garnered RIM the kind of media attention you just can't buy.

RIM is thrilled with the publicity, said spokesman Mark Guibert, adding that a lot of Canadian politicians also use the Waterloo-made BlackBerry.

"There's a huge number of high-profile people carrying these things around," he said. "We're always pleased when they talk about it, but we have to be careful not to alienate them." E-MAIL