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Technology Stocks : IATV-ACTV Digital Convergence Software-HyperTV -- Ignore unavailable to you. Want to Upgrade?

To: art slott who wrote (11991)	11/7/2000 3:24:01 PM
From: art slott	Respond to of 13157

"Interactive TV will be huge" >>Like everyone in this business they're approaching this in a very open way. I think AT&T wants to test interactive TV with many different vendors," said Ed Graczyk, director for the Microsoft TV platform. "This is the first time anyone's done this. They're smartly testing all sorts of different solutions and iterations." Does a $5 billion investment not buy what it used to? "The investments aren't tied to a specific product. AT&T's always had a multi-vendor strategy," Graczyk said. "Our focus continues to be delivering the best platform for them. Then the proof will be in the pudding as to which one delivers what they want." Regardless of the strategies and machinations, analysts expect interactive TV services to be immensely popular with consumers. However, like most technologies, the actual availability may take longer than originally expected. "Interactive TV will be huge, but it's incredibly complicated and intricate," Kagan's Olgeirson said. "I wouldn't be surprised if we didn't really see full market rollouts until 2002." news.cnet.com