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BlueStreak Networks and Ericsson Team Up to Unveil Powerful Point-of-Sale Bluetooth Application at COMDEX Companies to Showcase New Bluetooth WAP Application
BlueStreak Networks and Ericsson Team Up to Unveil Powerful
Point-of-Sale Bluetooth Application at COMDEX
Companies to Showcase New Bluetooth WAP Application
BOCA RATON, Fla., Nov 9, 2000 (BUSINESS WIRE) -- BlueStreak Networks, Inc., a
division of Registry Magic, Inc. (Nasdaq:RMAG), and Ericsson, Inc.
(Nasdaq:ERICY) of Stockholm, Sweden, will demonstrate the industry's first
point-of-sale (POS) application utilizing Bluetooth technology on November 13 -
17 at COMDEX, Ericsson Booth No. L3041, LVCC North Hall, in Las Vegas.
Using Ericsson's new, leading-edge cell phone technology with BlueStreak
Networks' patented, proprietary software and hardware, the two companies will
reveal how consumer and corporate travelers and shoppers can significantly
enhance the convenience, security and speed of the retail experience.
Based on the Bluetooth standards and WAP protocol that will be incorporated into
millions of cellular phones around the world, BlueStreak's solution provides the
capability to become the secure center for personal information that people can
use anywhere and anytime. In addition, BlueStreak Networks' patented BASS
(Biometric Access Security System) technology provides an additional level of
security over information passed via cell phones.
The POS industry is simply one possible application for the BlueStreak Networks
solution, and the recent merger of BlueStreak Networks' parent company, Registry
Magic, with Bristol Retail Solutions (Nasdaq:BRTL) permits BlueStreak to bring
this technology to the market quickly. An innovative suite of services is under
development by BlueStreak in the fields of WAP and wireless LANs. Ultimately the
company seeks to lead the wireless evolution by linking independent mobile
devices with one platform for the management of personal information that is
used everywhere.
Bluetooth is a wireless technology standard introduced in 1998, by Ericsson,
Microsoft, IBM, Intel, Nokia, Motorola, 3Com, Lucent and Toshiba. The Bluetooth
specifications use low-cost, short-range radio signals to provide connections to
devices such as mobile phones, handheld devices, and mobile computers.
BlueStreak Networks is among the more than 1300 adopting companies who are
members of Bluetooth's Special Interest Group (SIG).
"With this intuitive and convenient solution, I believe BlueStreak Networks has
jumped to the forefront of mCommerce by developing the most secure process
utilizing WAP over Bluetooth, " said Lawrence Cohen, president and CEO of
BlueStreak Networks. "We realized that more transactions occur every day at the
point-of-sale then on the entire internet."
The BLUETOOTH trademarks are owned by Telefonaktiebolaget L M Ericsson, Sweden.
About BlueStreak Networks
BlueStreak Networks, a division of Registry Magic (Nasdaq:RMAG), is a leader in
the commercialization and integration of Bluetooth, wireless, and speech
technologies. The company's offerings lead the wireless evolution by linking
independent mobile devices with one platform for the management of personal
information via point-of-sale systems and open standards-based APIs. For more
information, please visit www.bluestreaknetworks.com.
Except for the historical information contained herein, the matters discussed in
this news release are forward-looking statements. Readers are cautioned that
such forward-looking statements involve risks and uncertainties including
without limitation the general risks associated with the intense competition and
rapid technological change characteristic of the computer telephony and speech
technology markets. The forward-looking statements contained herein speak only
as of the date of this release and are subject to risks set forth in Registry
Magic' reports filed with the Securities and Exchange Commission. Registry Magic
expressly disclaims any obligations or undertaking to publicly release any
updates or revisions to any such statement to reflect any change in expectations
or any change in events, conditions or circumstances on which any such statement
is based.
CONTACT: BlueStreak Networks, Inc., Boca Raton
Lawrence Cohen, 561/994-3223
investor@registrymagic.com
or
Ericsson, Inc.
R.E. Skip Bryan, 919/472-7117
skip.bryan@ericsson.com
Comdex: Ericsson Booth No. L3041, LVCC, North Hall
URL: businesswire.com
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