To: Mary Cluney who wrote (119568 ) 12/3/2000 6:23:41 PM From: Dan3 Read Replies (1) | Respond to of 186894 Re: Would you know off hand, AMD's current % unit share? Also if and when they achieve 30% unit share, what would be the estimated % revenue share?That's a good question. I'll take a shot at answering it, and hope that some others can add insight (I'm pulling these numbers from a variety of sources, some are flat out guesses). I think the place to start is to look at the sources and sizes of revenue for these two similar companies, and their present valuation. Then try to estimate what could change in the next year. I've listed before taxes earnings for both companies. It's important to note that I see Intel losing share in low value markets, but gaining share in a number of high value markets - mid and high end servers, in particular. Intel AMD Market Cap $229.7B $4.84B Diluted Shares 6,719M 312M Current Stock Price $34.13 $15.44 X86 Revenue $7,038M $625M X86 Profit $3,457M $170M? -(Share of $270) Other Revenue $1,693M $579M Other Profit -$600M $100M? -(Share of $270) Int/Cap Gains & expense $971M $3M Intel has 47 times the market cap, 14 times the profits, and 7 times the sales of AMD. The first thing that is obvious is that almost all that matters, especially for Intel, are X86 CPUs. But that's actually a set of markets, so I'll try to break it down into sectors. For estimates of the total market for next quarter, I'll start with an estimate for this quarter of 8.5 million units at an ASP of $90 for AMD and 45 million units at an ASP of $160 for Intel (a WAG for both companies for this quarter) then guess at what may come during the next two quarters. Note that when I estimate both Intel and AMD losing 5% of the enty level market to VIA, I mean that Intel goes to 85% and AMD goes to 3%. Sector Share Share of Sector Sector of Market: Units/$ Intel AMD VIA SPARC/RS/Alpha entry level 10%/1% 85% 13% 2% - prospects for change (my guess) -5% -5% +10% - [VIA enters the market] Given the very low ASPs in this market, it's not very important to either Intel or AMD. Retail Desktop low end 10%/3% 75% 24% 1% - prospects for change (my guess) -10% - +10% - [VIA enters the market] VIA will take a piece of this market too, mostly in Asia. AMD's drop in platform costs should keep it from losing share. Retail Desktop mid range 8%/4% 70% 30% - - prospects for change (my guess) -10% +10% - - [AMD gains continue] The midrange speed advantage and sharp drop in platform costs help AMD. Retail Desktop high end 4%/8% 40% 60% - - prospects for change (my guess) +10% -10% - - [P4 enters the market] GHZ sells, but AMD's lower platform costs will limit Intel gains. Corp Desktop low end 10%/5% 90% 10% - - prospects for change (my guess) -10% +10% - - [AMD gains continue] AMD is gaining respect, and its prices are lower. Corp Desktop mid range 15%/9% 95% 5% - - prospects for change (my guess) -10% +10% - - [AMD gains continue] The midrange speed advantage and sharp drop in platform costs help AMD. Corp Desktop high end 6%/12% 99% 1% - - prospects for change (my guess) -5% +5% - - [AMD enters the market] DDR, SMP, and dropping platform costs should gain AMD an entry here. Workstations 3%/8% 100% - - - prospects for change (my guess) -10% +10% - - [AMD enters the market] DDR, SMP, and dropping platform costs should gain AMD an entry here. Workstations need a lot of memory, and Intel is at a major disadvange due to its focus on Rambus. Servers Entry Level 5%/5% 90% 3% - 7% prospects for change (my guess) -10% +10% - - [AMD enters the market] DDR, SMP, and dropping platform costs should gain AMD an entry here. Servers Midrange 4%/10% 60% - - 40% prospects for change (my guess) +10% +5% - -15% [AMD enters the market] This is largely the story of Microsoft getting it right with Win2K. Intel should pick up market share while DDR, SMP, and dropping platform costs should gain AMD an entry here. Servers High End 3%/15% 50% - - 50% prospects for change (my guess) +14% +1% - -15% [AMD and Itanium enter the market] This is largely the story of Microsoft getting it right with Win2K. Intel should pick up some market share for that reason, and more market share as Itanium finds a place for itself. DDR, SMP, dropping platform costs and aversion to Intc may also gain AMD a very small entry here. Retail Notebook entry level 8%/4% 75% 25% - - prospects for change (my guess) -10% +10% - - [AMD re-enters the market] The fact that Sony came out with a K6-2 notebook and Compaqs addition of a corporate AMD notebook indicates determination on the part of the OEMs to keep this market contested. Whatever AMD comes up with for a mobile Athlon will see some acceptance. Retail Notebook mid range 2%/2% 95% 5% - - prospects for change (my guess) -10% +10% - - [AMD re-enters the market] The fact that Sony came out with a K6-2 notebook indicates determination on the part of the OEMs to keep this market contested. Whatever AMD comes up with for a mobile Athlon will see some acceptance. Corporate notebook mid range 8%/6% 95% 5% - - prospects for change (my guess) -10% +10% - - [AMD re-enters the market] The fact that Sony came out with a K6-2 notebook indicates determination on the part of the OEMs to keep this market contested. Whatever AMD comes up with for a mobile Athlon will see some acceptance. Corporate Notebook high end 4%/8% 100% 0% - - prospects for change (my guess) -5% +5% - - [AMD enters the market] This one stays pretty much Intel for a while (is my guess). I expect Intel to be hit pretty hard in its investment/interest earnings category, since it has been pretty heavily involved in dot coms there. I also expect Intel to lose share to AMD but gain share from SUN IBM Alpha. It will likely gain more in dollar sales and profits from SUN etc. than it loses to AMD. Intel's biggest problem for H1 next year is that it was including capital gains as regular earnings (as opposed to excluding them from regular earnings). AMD, meanwhile, will have to try to get analysts to focus on its before taxes earnings. But the bottom line is that AMD should be getting a larger percentage of a richer mix of the market. I welcome any comments. Regards, Dan