To: unclewest who wrote (4439 ) 12/2/2000 11:47:47 PM From: Jack Hartmann Respond to of 10712 The NC Observer view of the decline Cree stock reels on criticism, a bad week The semiconductor company's volatile shares continue their recent slide. By DAVID RANII, Staff Writer DURHAM -- Cree had to contend with bad press on top of a lousy market this week. Cree shares had been falling sharply along with other technology stocks even before Wednesday, when the Durham semiconductor company took a hit in a negative article published by TheStreet.com. Analysts and company executives alike were as critical of TheStreet.com columnist Herb Greenberg as Greenberg was of Cree, but the two groups disagreed on the story's impact. Cree executives saw little effect, but some analysts said that the beating Cree stock took during the past two days may have been exacerbated by the article. Thursday, Cree's shares dropped $13.13, or 19 percent, to close at $56.13. That marked a 45 percent drop in the past two weeks, and was a far cry from Cree's 12-month high of $198.19. "The biggest issue they are confronting is the market," said Dale Pfau, an analyst with CIBC World Markets. He pointed out that semiconductor stocks as a group have fallen 50 percent in recent months. Still, the article in TheStreet.com could do nothing but add to the decline in Cree's stock. "TheStreet.com has a following," said one analyst. "It can [hurt] a stock." In his commentary, columnist Greenberg lambasted Cree's "web of related-party and not-quite-arm's length-transactions" with Charles & Colvard in Morrisville -- which until May was headed by Jeff Hunter, the brother of Cree CEO Neal Hunter -- as well as with businesses that Cree has invested in and which in turn have agreed to fund research at Cree. "I feel very comfortable that all of it has been disclosed," said Chuck Swoboda, president and chief operating officer. "I feel very comfortable that everything we do is above-board and it is there for people to read in our disclosures." At the end of the day Thursday, Cree's closing price of $56.13 was remarkably similar to exactly a year ago, when the stock traded at $57.13. Neal Hunter pointed out that although Cree's stock has come full circle in 12 months, the stock has managed to outpace the market. Thursday the Nasdaq closed at 2,597.93, vs. 3,336.16 12 months ago. Staff writer David Ranii can be reached at 829-4877 or dranii@nando.comnewsobserver.com Jack