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To: geoffrey Wren who wrote (10204)1/16/2001 9:09:31 PM
From: The Phoenix  Read Replies (1) | Respond to of 12823
 
GTW,

I think DVD as a way to deliver content misses the point of integrated access - which is the subject we're talking about. As an example - think about the interactive activities you can participate in when you watch a football game or gameshow. Or think about watching a commercial and being able to click on a item on the screen and get more information about it - or even order it - or talk with someone live... all integrated. This is the target... not simply getting a movie. So, in this regard DVD and ADSL and Cable are apples, oranges, and pears. :-)

OG



To: geoffrey Wren who wrote (10204)1/17/2001 4:51:32 AM
From: elmatador  Respond to of 12823
 
Geoff, The medium is the message! Content providers sell cassetes, paper books, CD's floppies, and DVD's.

As you put there is still some room in improving the medium as message technology or business concept.

Obvioulsy, consumer want convenience. If there is an improvement in the level of convenience, it has a fighting chance in the market.


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