To: craig crawford who wrote (115525 ) 1/17/2001 7:42:20 PM From: Glenn D. Rudolph Read Replies (1) | Respond to of 164684 WIRELESS WATCH: Finally, faster food Have you ever decided to use the drive-thru at a McDonald's (NYSE: MCD) restaurant in order to save time, only to find yourself stuck in an interminable line of cars, grumbling, "They call this fast food?" As if that weren't frustrating enough, you then have the pleasure of riding the next couple of hours with that vague, greasy McDonald's stench emanating from the empty bags of cheeseburgers and fries shoved under the seats. I hate that. A couple of months ago, I explained in depth the reasons why I thought mobile commerce (m-commerce) was pie in the sky. I'm still not entirely convinced that many forms of m- commerce have legs, but since that column I've seen a number of truly inspiring uses crop up for shopping with wireless technology. And one just may get me through the drive-thru faster. Building off the phenomenal success of ExxonMobil's (NYSE: XOM) Speedpass program, which allows its 4.3 million users to pay instantly for gas and goodies by waving a tiny device in front of a reader, McDonald's has decided to invite Speedpass users to do the same with its burgers and fries. In fact, McDonald's will also allow diners in California to use their wireless highway-toll-paying transponders to pay for their meals. Now that's fast food. * McDonald's serves up faster payment system informationweek.com Besides eliminating all of that complicated math involved in making change, the new system will keep my food handlers from having to touch every grubby dollar bill that passes through the cash register. So I'm thankful for many reasons. The idea, which is still in beta right now, highlights the ways wireless commerce can be truly useful. None of this buying CDs and books on your mobile phone and waiting days for delivery, no more stock quotes and sports scores. We're talking burgers and fries, in seconds flat. EXTREME SHOPPING This fast checkout idea is hot right now, and ExxonMobil and McDonald's aren't the only ones seeing the possibilities. Palm (Nasdaq: PALM) is already working with Visa, Hewlett- Packard's (NYSE: HWP) Verifone division, and Ingenico to develop an electronic-wallet solution that would allow consumers to avoid annoying checkout lines at retail stores. Using infrared and a secure payment network, consumers could check themselves out using their Palm.