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Strategies & Market Trends : NetCurrents NTCS -- Ignore unavailable to you. Want to Upgrade?


To: SE who wrote (5759)2/17/2001 10:49:55 AM
From: Michael Watkins  Read Replies (1) | Respond to of 8925
 
Well we can be thankful at least that the inane 'come join the market and you can strike it rich too' ads are long gone. 'Stuart' hasn't been spotted in ages. At least his boss picked KM which hasn't been decimated LOL!

it sure seems as if we have witnessed something on a market wide scale that we might not see again for a long time

Yes, it sure seems unlikely that the massive public participation seen over the past few years will be met and exceeded again. Lots of buy and holders and mutual fund owners will probably be spawned from the current generation.

Many people were drawn to the market to be more in 'control' of their destiny (or become Stuart I guess!); people who like to be in control typically back way off when its evident that they aren't (or can't be) in control. I certainly see my own circle of non-trading friends pulling way back; quietly licking their losses and becoming long term holders and mutual fund buyers.

I guess the other factor in reduced ads is that with individuals trading less frequently, the revenue for brokers is down and advertising as a percentage of revenue is probably not going to be increased in this environment...



To: SE who wrote (5759)2/17/2001 11:17:29 AM
From: lurqer  Respond to of 8925
 
been watching the brokerage ads on TV

Suspect that because of the lead time involved in making the ads and then getting a package deal for an extended time period for the ads to run, results in TV ads being a lagging indicator. I reached this conclusion when Shattner kept appearing in a macabre set of Priceline ads that had an ironic twist given the "fall from grace" that had occurred in the company's fortunes.

lurqer