[edit]Here's the goofy stat of the day:
MOBILE DATA: Almost 80% of the US Internet population will access data from mobile phones in a year’s time, up from the current figure of 3%. (Corechange, Inc & Cap Gemini USA, Apr. 2000).
Mere coincidence this stat came out right around the market's hype peak?
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and a few more....................
Surprising Internet Use Statistics
websense.com
The No. 1 search term used at search engine sites is the word "sex," according to a new report by Alexa Research. Users searched for "sex" more than other terms such as "games," "travel," "music," "jokes," "cars," "weather," "health" and "jobs" combined. The study also found that "pornography/porno" was the fourth-most searched for subject.
Napster music swapping software was found on about 20% of over 15,000 work PCs examined (eMarketer.com)
28% of those who made gift purchases did so from their offices or cubicles (Pew Internet & American Life Project).
32% of those who have Internet access at work used the Internet while on the job to buy holiday gifts, while only 24% of Internet users as a whole purchased gifts online. This suggests that people are taking advantage of fast connections at work (Pew Internet & American Life Project).
Workers spend an average of 21 hours online at the office vs. an average of 9.5 hours at home (Nielsen/Net Ratings).
70% of all Internet porn traffic occurs during the 9-to-5 workday (SexTracker).
Employees earning $75,000 to $100,000 annually are twice as likely to download pornography at work than those earning less than $35,000 (eMarketer.com)
32.6% of workers have no specific objective when they surf the Internet (eMarketer.com).
One in five men and one in eight women admitted using their work computers as their primary lifeline to access sexual explicit material online (MSNBC).
78% of Canadians with Internet access at work have used the Internet for personal reasons, and personal usage accounts for 26% of web surfing time at work (Source: Angus Reid)
At-work use of the Internet closely matches home use. Of those who use the Internet both at work and at home, 45% say they send personal e-mail more often at work than at home, 33% say they read the daily news more often at work than at home, 31% gather local information more often at work than at home, 31% investigate travel arrangements more often at work than at home, 24% visit sites related to hobbies more often at work than at home, and 24% participate in contests and sweepstakes more often at work than at home (Jupiter Communications).
Popular sites that are not always work-related attract many visitors during the work hours. Expedia.com gets 47% of its traffic during the workday, while Travelocity, MSNBC, iWon, and Weather.com reported receiving 46%, 42%, 42%, and 41% of their total visits during working hours (Jupiter Communications).
In a survey of Internet sites, the majority reported that traffic to their site is heaviest during work hours. 14% reported that traffic was highest from 7am to 10am, 24% stated it was highest from 10 am to 2pm, 24% from 2pm to 5 pm, 20% from 5pm to 8pm, and 18% from 8pm to 7am (Jupiter Communications).
The top pay-to-surf site, MyPoints.com, receives 37% of their traffic during the work day (Jupiter Communications).
U.S. Internet users at work spend over twice as much time online than home surfers even though they make up less than half the cyber population, according to new data. (Nielsen//NetRatings, as reported by Reuters).
News sites reached 35.5 percent more users at work than at home and work users also spent 68 percent longer online. (Nielsen//NetRatings, as reported by Reuters).
Finance sites reached over 30 percent more work users who spent nearly double the amount of time -- an average of 33 minutes per month -- online than home users. (Nielsen//NetRatings, as reported by Reuters).
The work user will keep closer tabs on the markets throughout the day while they're open. (Nielsen//NetRatings, as reported by Reuters).
Users of online auctioneer eBay Inc at work spent 157 minutes at the site in January compared with 126 minutes whilst at home. (Nielsen//NetRatings, as reported by Reuters).
36% more users at work surfed news and information sites than at home, spending 68% more time on them (Nielsen//Net Ratings).
31% more users at work surfed finance sites than at home, spending 102% more time on these sites (Nielsen//Net Ratings).
Shopping sites reached 18% more Internet users within the workplace than at home (Nielsen//Net Ratings).
CNNfn had four times the reach in the workplace than its reach to home users (Nielsen//Net Ratings).
Work users went online on average 41 times a day, compared to 18 times a day among home users (Nielsen//Net Ratings).
Web users at the office take advantage of high-speed connections to access broadband entertainment sites such as Broadcast.com and MP3 more frequently than at home (Nielsen//Net Ratings).
Surfers access news, information and finance sites much more frequently during the workday than at night so that they can keep up with breaking news or the markets (Nielsen//Net Ratings).
Online shopping is dominated by Amazon.com and eBay both at home and at the office. Only 5.7 million workers visit eBay, compared with 21.5 million for the most-visited site, Yahoo. But eBay visitors stay at the auction site the longest, almost three hours (Nielsen//Net Ratings).
During work hours: 9% of employees earning under $35K surf the Net for a new job, while 11% of workers earning $75K to $100K do the same (Greenfield Online).
Charles Schwab reveals that 72% of its customers plan to buy or sell mutual funds over the next six months, and 92% plan to do so online during work hours.
82% of U.S. business executives surveyed by the consulting firm Dataquest (a division of the Gartner Group) believe Internet use should be monitored at their companies (InformationWeek Online).
31.2% of employees feel it is appropriate to surf non-work-related sites up to 30 minutes a day, 14.8% said up to 1 hour is appropriate, and 9% said over an hour, while only 26.6% of employers feel it is appropriate for employees to surf non-work-related sites up to 30 minutes, 8.6% said up to 1 hour, and 4.2% said over an hour (Vault.com survey).
37.1% of employees said they surf the Web constantly at work, 31.9% said a few times a day, 21.3% said a few times a week, and only 9.7% said never (Vault.com survey).
28.83% said that their employer had caught them surfing non-work-related sites, although 54% of employers said that they have caught an employee surfing non-work-related sites at work (Vault.com survey).
24.3% of employees said they take precautionary measures to avoid detection (Vault.com survey).
56.5% of employees feel that surfing the Net or sending non-work-related e-mails decreases productivity, and 31% of employers said that they restrict employee Internet/e-mail usage (Vault.com survey).
The cost to businesses from Internet broadcasts of the October 1998 Starr report was in excess of $450 million (ZDNet).
More than half of all requests on search engines are "adult-oriented" (United Adult Sites).
The top 3 word searches on the Internet: 1) sex; 2) mp3; 3) hotmail (Wordtracker.com). |
