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To: JohnG who wrote (9687)3/6/2001 9:26:19 AM
From: 49thMIMOMander  Read Replies (1) | Respond to of 34857
 
OT: Correct, White was the other one.

All while older bundled geniuses are unbundling to
realities, even cloning doesn't work too well, father-son
relations are truly complex, not to forget mother-son
if the first one really goes wrong.

Big Motorola client on the line
$3-bil. Nextel account threatened

March 05, 2001
By Sandra Jones

Already struggling to stabilize a plummeting cell phone
business, electronics giant Motorola Inc. now faces a threat to
its role as sole supplier to Nextel Communications Inc. — a
long-standing customer worth an estimated $3 billion annually,
or 8% of Motorola's sales.

The nationwide wireless phone company, which
Schaumburg-based Motorola helped to build, is testing an
alternative technology for its phones that could open the door
for other vendors to supply it with handsets and infrastructure
equipment — currently the exclusive domain of Motorola.

Nextel says it will make a decision in the second half of the
year. If it decides to switch to the more widely used
technology, as many industry observers expect, Motorola will
have to compete for Nextel's business with the same rivals that
have been trouncing it in other markets — Nokia Oyj, Siemens
AG and Nortel Networks Inc., to name a few.

"Motorola has always had a unique relationship with Nextel,
and now, Nextel would be just like any other operator," says
Elliott Hamilton, director of global wireless at Strategis Group,
a Washington, D.C.-based technology research firm.

Motorola helped launch the fledgling company in the
mid-1990s by creating a wireless phone that works as a
two-day dispatcher and a regular cell phone. The specialized
cell phones — based on Motorola's integrated digital enhanced
network (IDEN) — became popular with business customers
who wanted to keep a small group of co-workers accessible on
one private channel, but still make outside calls.

Running out of capacity

Telecom pioneer Craig McCaw, who has close ties to Motorola
and the Galvin family that runs it, invested $1 billion to boost
Reston, Va.-based Nextel onto the national market while
Motorola licensed radio spectrum to Nextel. Both own stakes
in the company: 14% for Motorola and 13% for Mr. McCaw.

But now, Nextel is running out of capacity on its
Motorola-built network. It wants to find a technology that will
support more users so it can grow with the rest of the industry.
Nextel has about 6% of the cell phone market, or about 6.5
million users, and wants to double the number of subscribers in
the next five years, analysts say.

Some wonder whether the Nextel threat is just a plea for more
attention from Motorola, which has been focused on fixing
problems in its cell phone and semiconductor business and may
have taken for granted an exclusive customer that produces fat
profit margins on $3 billion in annual sales, according to
industry estimates.

Analyst Charles DiSanza at Gerard Klauer Mattison in New
York figures the business yields 15% profits, much higher than
the margins on most of Motorola's wireless equipment.

"This could be a way for Nextel to hold the hammer over
Motorola's head and make them pay attention," says Mr.
Di-Sanza, who follows both companies.

Still, the logic of a switch from IDEN — available only from
Motorola — to the more standard code division multiple
access (CDMA) technology is clear. Nextel could get better
pricing by forcing the many CDMA equipment suppliers to bid
for its business, and could offer its customers a broader choice
of handsets.

"There's nothing wrong with Motorola handsets, but when
that's all you have to offer people, it gets boring," says Jane
Zweig, CEO of Herschel Shosteck Associates, a Wheaton,
Md.-based telecommunications research firm.

At stake is an account worth about $3 billion to Motorola last
year. Nextel and affiliates reported capital spending of about
$4 billion in 2000, at least half of it for Motorola network
equipment. Analysts estimate Nextel paid Motorola another
$1 billion for handsets.

Motorola declined to comment for this story.

Motorola could bid

Motorola will supply IDEN phones for some time even if
Nextel begins purchasing equipment from other vendors. And
Motorola will be able to bid for contracts using the new
technology, a next-generation version of CDMA that it also
produces. Motorola supplied the equipment for Nextel's test.

But if Motorola's track record in traditional cell phones is any
indication, it could be a tough battle. Finland's Nokia toppled
Motorola for the No. 1 spot among cell phone makers in
1998, and has been taking away marketshare ever since.
Motorola had 13.3% of the worldwide handset market in the
third quarter of 2000, compared with Nokia's 30.6%, according
to Gartner Group's Dataquest.