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To: 10K a day who wrote (120136)	3/11/2001 5:10:40 PM
From: Skeeter Bug	Respond to of 164684

>>Yahoo with 55 million Unique users per month.<< how many unique users can buy yhoo's management team a round of coffee? none. who cares unless it translates into dollars. >>That's 145 dollars per user/year.<< i've used yhoo for 36 months and made one purchase from their affiliated store. the amp was 40% off retail w/ free shipping and i can't imagine they made more than $5 on the deal. probability is, they subsidized my purchase. 5/36 is less than 15 cents a month. anecdotal, but not unusual, imho. >>You don't think that 12 dollars per month per user is doable?<< if it was, they'd be doing it, wouldn't they? or is yhoo into charity? the problem you are overlooking is that when they charge, 55 million visitors turns into 5 million. >>You don't think disney and GE and all the Brick companies are salivating.<< they might be. bartelsman bought napster. doesn't make it smart. a buyout play on yhoo is a different approach.

To: 10K a day who wrote (120136)	3/11/2001 6:18:41 PM
From: Alomex	Respond to of 164684

You don't think that 12 dollars per month per user is doable? I don't think it is doable. I think users are willing to pay somewhere around $40-60 dollars per month tops for their entire internet experience, including connectivity and all of content. If you split that among all the web sites you use as well as your ISP, Yahoo would end up with about $1 per user per month.... Now having said that, this is still a mighty $660 million in revenue per year.... On any given age except in the internet bubble era, $660 million dollars in sales is an impressive achievement.