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Technology Stocks : How high will Microsoft fly? -- Ignore unavailable to you. Want to Upgrade?


To: Charles Tutt who wrote (56614)3/13/2001 3:40:17 PM
From: Dave  Read Replies (1) | Respond to of 74651
 
...or logon hits from people who don't know how to change their "home" page as it comes configured from the factory, but who really have no interest in MSN.

Good point. When most people open Internet Explorer to go to siliconinvestor or yahoo or whatever, it generates an MSN hit. Every time they reconnect to the Internet via their POTS modem, they are a new "unique visitor." But it doesn't generate a hit on Lars' mother's homepage. So to be fair, her page would probably be worth a million dollars or more.

As for David Howe's remarkable assertion that 8000 monthly hits really IS worth hundreds of thousands of dollars, I have an actual case study here. I personally set up a little page to sell a crappy Director Xtra that I developed a long time ago, and it generates a couple of thousand hits every month. I've generated about $1000 in sales over the past year, and those sales are tapering off because the most recent version of Director does most of what my Xtra does. I would gladly sell the source code and everything for the Xtra for about $2000, and then stop trying to sell it. So you could say that I think the value, or "market cap", of my Xtra and its web page should be about $2000. That's about $1 for each "unique monthly visitor," about 2% of that $52/visitor estimate for MSN. But I guess David Howe would buy my website from me for $104K.

Send the check!

Dave