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Strategies & Market Trends : Drillbits & Bottlerockets -- Ignore unavailable to you. Want to Upgrade?


To: MulhollandDrive who wrote (6627)3/29/2001 4:46:41 PM
From: Jorj X Mckie  Read Replies (3) | Respond to of 15481
 
We are always a couple of years ahead of times...

Still, I am convinced that true broadband access to the home will change so many industries. The impact of distributing things over the internet that are normally distributed over magnetic or optical media will be tremendous. In the music industry, think of the risk that is removed if they don't have to print up millions of CDs, or cassettes or 8 tracks or vinyl LPs and then suddenly the artist becomes passe'. No more risk of unsold inventory, or lost/damaged inventory. Just download what you want and burn your own CD. DVDs....same thing, Software....Books...

What about attending a college class that is only offered 3000 miles away from your home? At the data rates currently available, the window would be too damn small and the quality to damn bad to actually make distance learning from home viable. Realtime two-way videoconferencing would be just as easy as a telephone call to grandma.

And then there is the argument that people just don't want all of this neat wizbang stuff. And to some extent, this is true...certainly with us old dinosaurs. Heck, I am a huge advocate of the internet, but I don't use a fraction of the bandwidth that a 20 year old downloading files from napster does. The demographics are rapidly changing to that of a group of people who will consume bandwidth like I drink Pepsi.

And if you go back to my original example of electronic distribution rather than physical media distribution...that adds up to huge productivity gains...and I ain't even touching the tip of the iceberg.

All of this in my feeble minded opinion