To: jfoley who wrote (284 ) 6/27/2001 5:40:56 PM From: Robert T. Quasius Read Replies (1) | Respond to of 350 News story about new deal from Israeli news source: Gilat Satellite Networks, Tiscali setting up joint high-speed Internet venture in Europe Moran Bar-Kochva 27.06.2001 17:51 One could liken Gilat Satellite Networks (GILTF) to a juggler, trying to keep several balls in the air, and adding a new ball every so often, while the crowd asks "Can he do it this time?" The metaphor certainly works with regard to Gilat Satellite's latest announcement, regarding the establishment of a joint venture with Tiscali (Nuovo Mercato: TIS; Nouveau Marche: 005773), one of Europe's largest and fastest-growing Internet communication companies. The venture comes on the heels of two others, one in the US, one in Latin America. The starting point, as Gilat Satellite sees it, is its advanced satellite communications equipment. Gilat Satellite was the first company in the world to successfully develop a working solution enabling two-way, broadband communications. In other words, communications between supplier and customer are completely satellite based, and eliminate the need for a telephone line dedicated for Internet use, unlike Israeli satellite broadcaster YES, for example. Gilat Satellite's solution afforded it the opportunity of increasing its market share in the enterprise field. It then made the strategic decision to use the new product to break into a new, and very big market, the consumer market. Appealing to consumers is a big job for any company, even one trading at $2 billion market value, which was Gilat Satellite Networks' value in the good old days. Today, for the sake of comparison, Gilat Satellite's market value is $287 million. To fulfill its ambitious goal, Gilat decided to divide its ventures into geographic segments, aided by strategic partners for funding and reaching local consumer markets. Gilat Satellite's first venture, StarBand Communications, appealed to the market with the greatest potential, the US. StarBand is a joint venture with no less than Microsoft and EchoStar Communications (the second largest DBS provider in the US). But the stock market downturn prevented it from raising large amounts of capital. Almost at the same time as the StarBand launch, Gilat Satellite announced the establishment of a Latin American joint venture. In this case, however, the company shifted from the direct sales model to the wholesale model, meaning Gilat Satellite supplies equipment to local ISPs, responsible for marketing and operations. As a result, the bulk of profits from the consumer market will go to the ISPs. The latest announcement shows that Gilat Satellite has done some serious homework. This time the agreement was made with a leading ISP. Tiscali, based in Italy, provides internet service to 7 million subscribers (according to the company). To reduce risk on both sides, Tiscali has started a trial of the new, two-way satellite Internet service with selected numbers of users and expects to launch a commercial service in the autumn. Tiscali expects to offer access to consumer markets and small office/home office (SOHO) users, at Internet access speeds up to 10 times higher than normal modem speeds in Europe. The service will compete with xDSL-based technology. The annoucement proves once again the disparity between investor confidence in the company, and the faith that technology buyers and service providers have in Gilat Satellite. Published by Israel's Business Arena on June 27, 2001