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Strategies & Market Trends : The New Economy and its Winners -- Ignore unavailable to you. Want to Upgrade?


To: Mark Fowler who wrote (6700)4/29/2001 10:40:49 PM
From: Bill Harmond  Respond to of 57684
 
It could be into 2002 because of the hole left from the venture money, some of which will resurface with liquidity.

As far as conventional advertisers, that experimentation and testing will only continue to grow with the resurgence in advertising generally. The market is very weak right now, and may not stengthen until spring, 2002. I guess a lot depends on consume confidence going into Christmas. I'd hate to be a retailer trying to calculate what to put into inventory. I bet that whatever it is it comes with guaranteed brand advertising.

I like the way Yahoo has been making no excuses for the advertising model, even lately.