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To: GST who wrote (124316)4/30/2001 12:44:54 AM
From: Glenn D. Rudolph  Read Replies (1) | Respond to of 164684
 
Amazon cash flow analysis. Good question LOL.

This is another Amazon inventment:

"Ashford Cuts Merchandise to Make Profits

By Randi Molofsky
Assistant Editor

Web Posted: April 27, 2001.

New York (April 27, 2001)—Ashford.com, the high-end accessories Web site, is fighting the dot-com bomb syndrome with everything that it has.

Three years after its start, David Gow, Ashford's newly named CEO, named a plan of action to increase profits by reducing merchandise to focus on the best sellers with the highest profit margins.

"With our focus shifting from sales growth to profitable revenue, it means concentrating the assortment on the most profitable items," Gow told Women's Wear Daily. "The items that are the most popular in traditional retail stores aren't always the big ones online and vice-versa. We feel good about our revenue growth being up about 18% year-over-year. When we narrow the offer, we'll drop items that haven't made a large-scale contribution to revenue."

Although Gow declined to comment on specific brands or items that will be eliminated, he did say the site probably didn't need to carry 80 watch brands.

Send e-mail to Randi Molofsky.

Or, write a Letter to the Editor commenting on this story.
"

I wonder when they figured out that selling what has the best profit margin and sells the most frequently is the way to make money. Geeezzz silly me. Why did I not think of that? My gosh....