It would appear there is increasing pressure upon MSFT in the set-top box software market. I would think it to be VERY INTERESTING should MUCP become involved with this new Linux movement:
Industry Leaders Form TV Linux AllianceACTV, ATI Technologies, Broadcom Corporation, Concurrent Computer Corporation, Conexant, Convergence Integrated Media, DIVA, Excite@Home, iSurfTV, Liberate Technologies, Lineo, MontaVista, Motorola, nCUBE, Open
CHICAGO, NCTA Show, Jun 12, 2001 /PRNewswire via COMTEX/ -- Industry leaders today announced the formation of the TV Linux Alliance, which will define a standards-based Linux environment for the digital set-top box market. Twenty-four leading technology suppliers to cable, satellite, and telecommunications operators have allied to produce Linux standards designed to improve time-to-market and product robustness in the advanced set-top box market.
The alliance will define a standard application programming interface (API) that will simplify the implementation of TV middleware and device drivers for the Linux operating environment, allowing network operators to select from a variety of vendors whose offerings are interoperable with the common API. The alliance plans to capitalize on Linux designs already underway among various founders and harmonize early work across the industry to ensure that Linux is delivered to the digital set-top under a common framework of evolving standards-based specifications. Linux is a proven, stable, and robust open source operating system with a strong developer community, making it an intelligent choice for network operators, infrastructure providers, and hardware manufacturers.
"The alliance will provide network operators with a standardized offering from the Linux community for digital TV set-tops," said Yankee Group analyst Adi Kishore. "A common solution built around a single framework will reduce the integration issues that result in lengthy deployment time-frames for advanced interactive applications, as well as middleware solutions and set-top boxes."
This single, standard API will help suppliers bring technologies to market more quickly, while competing on software implementations supporting a common API. As a result, the alliance expects this new standard to:
-- Provide a wider variety of set-top box software technologies delivering a stable operating environment with decreased development costs. -- Leverage open solutions and build upon the work of software developers worldwide. -- Shorten time to market for chipset and middleware vendors and ease integration of advanced set-top applications. -- Support implementation of industry television standards such as CableLabs' OpenCable Application Platform (OCAP), Digital Video Broadcast's Multimedia Home Platform (DVB-MHP), and other middleware specifications.
Broadband operators will benefit from lower operating system and development costs, more rapid device driver support for new hardware features, fewer repeated tasks in porting middleware solutions, and easier porting of additional new interactive applications -- all of which can help them deliver the latest advanced interactive services more quickly and less expensively.
Chipset manufacturers will benefit by the availability of a clear roadmap for supplying Linux-based device driver support, and can expect shorter time-to-market for their API-enabled hardware solutions. Middleware vendors will benefit from more efficient and easier porting of middleware solutions and integration of interactive applications.
"The world of digital television is rapidly changing and the formation of this alliance will ensure that network operators have access to a solid offering set from the Linux community for digital TV set-tops," said Jerry Krasner, executive director, Electronics Market Forecasters (www.electronic-forecast.com). "No single company has been able to own the digital TV market. The talents and technologies of these companies rallying around a single framework for a robust Linux solution should keep competition at the operating system layer thriving while insuring that advanced interactive applications and middleware providers along with set-top manufacturers can get solutions to market more quickly."
The new Linux specification developed by alliance members is expected to be available later this year. Parties that are interested in tracking the progress of the TV Linux Alliance or in accessing resulting specifications should visit www.TVLinuxAlliance.org. A listing of all participating TV Linux Alliance members and their press contacts can be found at www.TVLinuxAlliance.org.
TV LINUX ALLIANCE Supporting Quotes from Alliance Founders
"ACTV has been a long-time creator of platform agnostic interactive television solutions. We are excited to be a part of the Linux Alliance, as it works to create an industry wide standard, allowing operators to select from a variety of interoperable applications for interactive and enhanced media."
Kevin Liga, Chief Technology Officer, ACTV
"ATI already has substantial experience developing Linux set-top boxes for several customers and this common framework will allow us to leverage our solutions more rapidly while at the same time allowing for differentiation in the market. ATI shares a common vision with the Alliance and we are pleased to promote and contribute our expertise as a world leader in the supply of graphics, video and multimedia solutions in this area to an effort that will realize great benefits for the industry as a whole."
David Gould, Director of Software Marketing, ATI Technologies
"We're pleased to be a founding member of the TV Linux Alliance working to define a standard API for Linux-based interactive TV applications. Conexant's family of high-performance set-top box ICs will enable OEMs to deploy low cost Linux-based boxes into the highest volume mainstream markets."
Stephen Blake, Vice President of Consumer Products, Conexant Digital Infotainment Division
"We are excited about the TV Linux Alliance. TV Linux provides another option for operators, offering them an open architecture that can support multiple ITV applications. Concurrent looks forward to participating in the TV Linux Alliance."
Fred Allegrezza, Vice President Business Development, Concurrent Computer Corporation
"The TV Linux alliance is a continuation of our efforts to promote open standards in the video-on-demand and iTV arena. We firmly believe the TV Linux alliance will make it easier for video-on-demand and iTV companies to port their applications to digital set-top boxes. We are pleased to be joining other industry leaders in moving the market forward."
Michael Rose, Vice President of Business Development, DIVA
"The much-anticipated wide-scale deployment of interactive television depends in large measure on industry acceptance of open standards, such as TV Linux. iSurfTV is dedicated to supporting open standards and we look forward to working other leading companies to help define this new standard."
Gene Feroglia, President and Chief Executive Officer, iSurfTV
"Liberate is thrilled to be a founding member of the TV Linux Alliance because it's a way for the industry to promote open standards and help bring the power of Linux to the world of digital television. Liberate has been a champion of open standards since our inception and we believe the alliance is an important initiative in offering network operators expanded choice and flexibility."
Mitchell Kertzman, Chief Executive Officer, Liberate Technologies
"As a leading embedded Linux systems software provider, we think that Linux can bring tremendous benefits to the digital television industry with faster development times, greater choice, more flexibility and lower costs. By helping to establish and participate in the TV Linux Alliance, Lineo is taking an active role in helping to drive change in the evolving television industry."
Bryan Sparks, CEO and Founder, Lineo, Inc.
"As a company powering the embedded revolution, we know the value that clear standards give to every embedded developer. Engineering teams around the world are developing the next generation of set-top box technology, and this TV Linux alliance will help bring their new products to market not only more quickly, but cost-effectively as well."
Jim Ready, Founder and Chief Executive Officer, MontaVista Software
"Motorola is proud to be part of this premier group of industry leaders developing and delivering an API standard. Throughout our history, Motorola has committed itself to the development of open standards, because we have seen first-hand the value they deliver to the market -- increased competition, lower development costs, and more efficient use of resources -- all of which lead to faster time to market for the advanced broadband services that help drive adoption. We are confident this new API standard developed by the TV Linux Alliance will deliver the same winning combination of benefits for operators; vendors; content developers; and ultimately, consumers."
Carl McGrath, Vice President and General Manager, Motorola Broadband's DigiCable business unit
"nCUBE embraces open standards. It is the fastest means to significantly broadening the application base and revenue potential associated with digital cable services like VOD and PVR. Historically, nCUBE has successfully interoperated with a wide array of advanced set-top box platforms across all network environments, and through this alliance, we look forward to building upon existing integration efforts with Linux-based set-top boxes."
Michael Pohl, President, NCUBE
"OpenTV is embracing the Linux operating system as part of maintaining solutions that lead the interactive television space and deliver complete, standards-based technology solutions."
Vincent Dureau, Chief Technology Officer, OpenTV
"Pace is delighted to be an active member of this alliance, working together with other world leading industry players in giving full endorsement to Linux as a totally viable option for digital TV operators."
Tim Fern, Chief Technology Officer, Pace Micro Technology
"Qpass is pleased to be one of the founding members of the TV Linux Alliance. In collaboration with the industry-leading Alliance partners we look forward to assist in creating common APIs for the interactive television industry. This initiative will also help accelerate the creation of compelling commerce applications for the iTV market."
Chase Franklin, Chairman and CEO, Qpass
"We are committed to Linux as a key element of our operating system strategy going forward. A standards-based environment for the digital set-top box will help us avoid compatibility issues, bring products to market quickly, and stay focused on delivering real value to the consumer."
Don Woodward, Principal Software Architect, ReplayTV
"Sun has been committed to open standards for the digital television market which led to the adoption of Java technology in industry standards such as OpenCable Application Platform (OCAP), Advanced Television Systems Committee DTV Application Software Environment (ATSC-DASE) and Digital Video Broadcast Multimedia Home Platform (DVB-MHP). This effort will serve to accelerate the implementation of open industry standards onto the Linux operating environment."
Rich Green, Vice President and General Manager - Java Software, Sun Microsystems
"As a leading innovator in the implementation of Linux for set-top environments, we are happy to lend our support by joining the TV Linux Alliance. Our experience in providing consumers with a product that is stable, reliable and easy to use, makes our contribution to the TV Linux API valuable. TiVo developed one of the first consumer applications of Linux over three years ago and we are proud to participate in an effort that will help proliferate open standards and make TiVo's service easy to implement on any set-top environment."
Jim Barton, Chief Technology Officer, TiVo
"Trintech are delighted to be one of the founding members of the TV Linux Alliance. As a leading provider of payment systems globally, Trintech supports this open standard initiative which will aid the expansion of services and applications offered by cable operators to their subscribers."
Trevor Healy, GM ePayments Group, Trintech
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SOURCE TV Linux Alliance
CONTACT: Marty O'Loughlin, 650-701-4078, moloughlin@tvlinuxalliance.org, or Blake Stowell, 801-426-5001 ext. 321, blake.stowell@tvlinuxalliance.org, both of TV Linux Alliance /Company News On-Call: prnewswire.com or fax, 800-758-5804, ext. 157202
URL: electronic-forecast.com tvlinuxalliance.org |