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Technology Stocks : Walt Disney -- Ignore unavailable to you. Want to Upgrade?


To: Odysseus who wrote (2036)6/26/2001 6:16:50 PM
From: Artslaw  Read Replies (1) | Respond to of 2222
 
I thought that article was amusing. Apparently had a bad visit to Disneyworld. I wonder if that particular article was the source of today's downturn? I've seen negative press every day with virtually no impact. Today's news was pretty light, but the stock moved pretty strong to the negative. Annoying constant support around 28, though. :-(

One of the many articles about the TV advertising situation had the following to say:

ABC, which struggled with its new shows last season and the waning popularity of "Who Wants To Be A Millionaire," is expected to wrap up its upfront sales this week with sales of $1.6 billion to $1.7 billion, compared with $2.3 billion last year. The Walt Disney Co. (DIS) -owned network is believed to have cut its ad rates by around 6 percent to 9 percent.

From www2.marketwatch.com

If they cut the rates by 6 to 9%, why are the sales down 25%? That doesn't compute!? The other companies didn't seem to have it that bad (except CBS, which is trying a different strategy).

Steve