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Technology Stocks : Advanced Micro Devices - Moderated (AMD) -- Ignore unavailable to you. Want to Upgrade?

To: TimF who wrote (47497)	7/13/2001 1:03:12 PM
From: Tenchusatsu	Read Replies (1) \| Respond to of 275872

Tim, <do you think there is another choice available to AMD? If so what is it?> I've seen this debate pop up in the past. I think it was around early 1999 when AMD was losing money on K6-2 and accused Intel of starting a price war with Celeron. I've heard it argued (IIRC) that when you are up against a competitor with an extraordinary amount of market share, you cement the gains you already have through marketing and customer relationships, then nibble upward from there. Competing on price alone is a sure-fire way to get the competitor starting a price war. *Not only that, but then your customers expect nothing less but the cheapest prices from you from there on out.* Just my two cents. Tenchusatsu