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Technology Stocks : Advanced Micro Devices - Moderated (AMD) -- Ignore unavailable to you. Want to Upgrade?

To: Paul Engel who wrote (48470)	7/20/2001 3:08:26 AM
From: Dan3	Read Replies (1) \| Respond to of 275872

Another approach suggested: ============================== I'm an, SI lurker and I wanted to share a thought with you. AMD is caught in the GHZ game, and I'll tell you why : 90 % of their sales are retail. Retail market and small business is a market where people "don't have a clue" ! So they buy trying to compare features (for the smarter ones), reading magazines (where they'll see that P4/RDRAM at 2.0 HZ is the best machine), asking the sales guy (who is "trained" by Intel more often than by AMD), and playing it safe (Intel is THE LEADER). You have to recognize that choosing a computer involves a ot of knowledge, retail customers don't have that. Corporate (those guys know better what they are doing)... Still no business line from to tier OEM. I guess Intel has a VERY long relationship with all the decision makers in the corporate world, you know the kind of events, meeting, dev conferences, where you spend 5 days in a nice place, having good time with some friends all at the expense of your company. As long as AMD does not have corporate account they could do this : set a FIXED frequ for the mobo and do frequencey scaling by changing the divider. That way they would have the highest GHZ all the time and could adapt the multiplier according to the performance of the product they want to sell. Also it could help avoid overclocking. Regards, Christian