And now a hideious Sienfield connection:
Friday August 3, 8:01 am Eastern Time
Press Release
SOURCE: GenesisIntermedia, Inc.
Television Star John O'Hurley Becomes Spokesman for the Centerlinq Network; A Strong, Familiar Voice Becomes the 'Voice of Centerlinq'
LOS ANGELES, Aug. 3 /PRNewswire/ -- John O'Hurley, the award-winning actor who shot to fame as one of television's most distinguished and memorable icons in his recurring role as catalog magnate J. Peterman on the NBC hit ``Seinfeld,'' is the new national spokesman for Centerlinq, the award-winning video and interactive advertising network developed by GenesisIntermedia, Inc. (Nasdaq: GENI - news; Frankfurt Stock Exchange: GIA).
(Photo: newscom.com )
The strong, familiar voice of John O'Hurley will become the ``Voice of Centerlinq,'' greeting consumers electronically as they step up to Centerlinq kiosks in malls nationwide, and guiding them through the features and benefits of the network. The clear, rich tone and quality of Mr. O'Hurley's voice has long been an asset to television and radio advertisers, and will likewise be instrumental in enhancing the value of the marketing experience for Centerlinq's growing number of advertisers and their audiences.
Centerlinq's promotional video, which is distributed to advertisers and managers of shopping malls and other public venues, features Mr. O'Hurley as he takes the viewer on a tour of the network, demonstrating the numerous benefits and highly desirable demographics delivered to advertisers across the wide retail spectrum.
In addition to a user-friendly touch-screen that accesses the Internet and a minimum of 10 ad impressions per user visit, the feature rich Centerlinq advertising medium features 42-inch plasma screens that provide video advertising, original programming and music videos. Other value-added features include instant photo e-mail transmission, interactive mall directory, Internet searches, ticket, coupon and certificate printing and the ability to manage Centerlinq Platinum Rewards memberships and mall affinity programs.
Mr. O'Hurley, with dozens of film and television roles to his credit, currently hosts the syndicated shows ``To Tell The Truth'' and ``Get Golf with the PGA Tour.''
``Centerlinq is one of the most unique and fascinating products to hit the retail environment in the past few years,'' stated Mr. O'Hurley. ``Centerlinq's sharp interactive content and enticing video programming and advertising adds new excitement to the shopping mall. I look forward to a long association with GenesisIntermedia and Centerlinq.''
Currently in 33 malls and generating over 3.2 million unique visits per month, the Centerlinq network is one of the fastest-growing advertising mediums in the country. During the past year, Centerlinq has penetrated the majority of the top 20 consumer markets in the US, including New York, Los Angeles, Chicago, Philadelphia, Dallas/Ft. Worth, Phoenix, Washington, DC, Detroit and San Francisco. GenesisIntermedia is readying a Centerlinq installation schedule that will result in deeper penetration into existing markets and the introduction of Centerlinq into new markets.
About John O'Hurley
Award-winning actor John O'Hurley has catapulted into television's busiest show-host, advertising hero and feature film star. On the NBC hit TV series ``Seinfeld,'' which won the cast a prestigious Screen Actors Guild award, O'Hurley portrayed the dashingly handsome, clothing catalog king J. Peterman. He resurrected the same dry wit on advertising campaigns for Xerox, Cadillac, Air Touch Cellular and The Travel Channel -- to name just a few, for which he earned several Clio awards. In addition to having four feature films either out or scheduled for release this year -- FIRETRAP with Dean Cain, CALL O' THE GLEN, the first totally digital film directed by Harry Shearer of SPINAL TAP, RACE TO SPACE opposite James Woods, and a cameo appearance in the highly anticipated BUYING THE COW -- O'Hurley is the host of ``To Tell The Truth'' and ``Get Golf with the PGA Tour.'' During his free time, which has been limited, O'Hurley travels around the world to exotic locations and is always living life to the fullest. |
