What If Housing Crashed? 
  Stephane Fitch and Brandon Copple, Forbes Magazine, 09.03.01 
  It's bad enough that the stock market's wealth effect is disappearing. What happens to the economy if that other prop, home equity, starts to wobble? There are ominous signs this is about to happen. 
  If you need proof of the housing boom, just walk out onto your driveway. Pick up the newspaper and read about how this vibrant sector is propping up an otherwise teetering economy. Carpenters are busy. Home equity lending is supporting a lot of consumption. Those For Sale signs your neighbors are putting up could be just big spenders wanting to cash in on the wild appreciation homeowners have enjoyed in the past six years--40% in Atlanta, 54% in New York City, 68% in Boston, 71% in Denver and 100% in San Francisco, says research firm Case Shiller Weiss in Cambridge, Mass. 
  The general assumption seems to be: Stock prices fluctuate, but house prices just go straight up. Could this assumption be wrong? If it is, a large part of the economy is in danger. A burst of the housing bubble wouldn't just hurt homeowners and people who own shares of Fannie Mae or Toll Brothers. It could end up squeezing all Americans. A real estate slump "could make this little recession we're having turn into something that's quite drawn out and serious," says Yale economist Robert Shiller. 
  Shiller--famed for his astute calling of the Nasdaq stock bubble in his 2000 book, Irrational Exuberance, but a long-time scholar of the real estate markets--believes consumer confidence could take a bigger hit from a real estate crash than from the stock market correction. It was the boom in housing, he argues, more than the Nasdaq's 175% runup in the 18 months leading up to March 2000, that made consumers feel so flush and spend so freely. Go back as far as 1975 and compare ebbs and flows in retail spending in all 50 U.S. states and 15 foreign countries, and it is clear housing markets directly affect consumer spending, while stock market fluctuations don't, he says. 
  No one is talking bust--not yet, anyway. In fact, if you ignore what's happening at the high end of the market and look only at midpriced homes, you may be hard pressed to discern any kind of downturn, especially in places like New York, Denver or Minneapolis, where values are still rising. They've been going up for so long that many people can't even recall the last housing recession of 1990-93. 
  Look closely, though, and you'll see the cracks starting to form. Sales of existing homes nationwide in June were near the record pace set in March. But sales of $1-million-plus homes, which outpaced all other categories last year, sank 15% in the first five months of 2001. Supply is beginning to outstrip demand. The U.S. inventory of unsold homes, which fell steadily during the 1990s and reached a low of 1.4 million homes last year, has spiked upward for the first time in a decade, rising 23% since January, according to the National Realtors Association. 
  Perhaps more tellingly, in muscular markets like Atlanta, Seattle, Chicago and Washington, the pace of home sales is down 10% or more. And it's taking a whole lot longer to find a buyer. John Hall has been trying to sell his $370,000 downtown Chicago loft since April. He left a good paying job on May 1 to try his hand at independent consulting. He doesn't want the $2,700 monthly mortgage and tax payments to suck his savings dry. He's had some tempting inquiries, but no contract yet. 
  Shiller worries about an ominous mix of overdevelopment, inflated home prices and rising consumer debt. Add two other factors that historically have presaged a big drop in home prices--the plunge in stocks and massive layoffs, (see chart)--and the case for a crash gets stronger. It won't happen right away. It takes a while for people to let go of optimism--not to mention an emotional attachment to their home--and embrace economic reality. "They're in denial until they take a direct hit," says Barton Smith, an economist at the University of Houston. 
  The most visible sign of deterioration is in Silicon Valley. Santa Clara County, Calif. has four months of inventory for sale, triple the levels carried in the past three years, according to Creekside Realty in San Jose. The market has been in the dumps since the beginning of the year. Elizabeth and Alan Fletcher first considered putting their home in Palo Alto up for sale in February, when houses like it had been selling for $2 million--quite a jump from the $856,000 they paid in 1998. They hoped to reap a nice downpayment on a new 5,000-square-foot place they were building in the foothills above Los Altos for $3.85 million. 
  But by the time they listed the house on April Fool's Day, an economic earthquake had hit Silicon Valley. High-tech companies were shedding tens of thousands of jobs, and shares of Oracle, where Alan was a vice president, had dropped from $33 to $15 in just three months. The Fletchers' real estate agent warned them not to list their house for more than $1.4 million. Even at that price, the house sat for more than a month without drawing a single offer. They lowered the price by $100,000, then knocked off another $200,000. A buyer offered $1 million; but then backed out. In late June they finally sold their home for $1.04 million--down almost $1 million in just five months. By then they had lost $250,000 in the stock market and had to borrow $2 million for the new house. 
  This sort of weakness is expected in Silicon Valley, land of a million scorched dreams. But what about other parts of the country? Just north of Chicago, where prices have risen 24% since 1998, the tony suburb of Lake Forest is suffering a housing correction. Douglas Yeaman, chief executive of Prudential Preferred Properties, has 145 homes for sale priced at more than $1 million--13 months of inventory, up threefold in two years. William Lederer, founder of Art.com, has had his $7 million, 13-bedroom red-brick mansion listed since January. No deal yet. |