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Technology Stocks : Advanced Micro Devices - Moderated (AMD) -- Ignore unavailable to you. Want to Upgrade?

To: milo_morai who wrote (63731)	11/15/2001 6:54:39 AM
From: Bill Jackson	Respond to of 275872

Milo, And from Mikee Magee theinquirer.net AT A PRICE OF $103 if you buy stacks of them, AMD hopes to continue to blast away at Intel's Celeron market, it said today. According to the company, the 1.2GHz Duron which uses double data rate memory, "substantially outperforms" a 1.2GHz Celeron which uses SDRAM, the company said. And, it claimed, the product even outperforms a 1.4GHz Pentium 4 which uses SDRAM. The product, said AMD, will be used in a number of different machines through a variety of channels by the end of the year. µ Magee also smacks AMD upside the head on their speedwaffle tm tech. ONE OF THE REASONS we spoke out against AMD's plans to use PR ratings for MHz speed was because we believed it was a recipe for confusion for consumers. And a reader believes that's something to be carefully watched too. He points to a Promarkt piece of marketing bumpf in which it offers an HP Pavilion A943. In the small print on the advert, it says that the processor is the "Athlon XP Prozessor 1700+ mit Quantispeed architecture". But right up in large print by the system picture itself, is emblazoned the tagline "Neueste Prozessor Technology - 1700MHz." This is a little confusing. Surely it can only be a matter of time before PC vendors in the UK make similar mistakes and our doughty consumer watchdog, the Advertising Standards Authority, steps in to deliver a body blow to AMD. Just like it did for pre-Via Cyrix a few years back over a similar matter. µ theinquirer.net Bill